Getting into Google’s Answer Boxes is no mean feat for smaller or local businesses, but it can be achieved with a lot of research and just the right content! Here, guest blogger Gavin Hirst shows you how
Local SEO forums and communities are prevalent across the internet and social media, but when you’ve got a question, it can be hard to know where to turn. On Facebook, LinkedIn, and Google+ a quick search will
Big business has for a long time had to compete on the playing field of PPC and AdWords, but with the recent re-brand of Google’s ‘Home Service Ads’ to ‘Local Services by Google’, and its expansion into
One of the BIGGEST trends in digital marketing right now is video. Yup. Video marketing is HUGE! In fact, online video accounts for 74% of all online traffic. But many businesses are still hesitant at the thought
In an ever increasingly digital world, people are spending more and more time on the internet. Social media is one of the biggest reasons why people hop online throughout their day. In fact, we spend an average of
From its founding in 2002, LinkedIn has been one of the more sluggish growing major social media platforms. Unlike the stratospheric growth and headline grabbing attention of rivals such as Facebook, Instagram and Snapchat, LinkedIn has seen
It seems like every day new social media tools come out on the market to help make your Social Media Management job easier. But how do you know which tools will help and which are a waste?
In the past, digital marketing agencies had a clear division between SEOs, Social Media Managers, Analytics, Creative and Website Design/Development teams. They never seemed to mix – and combining these “disciplines” wasn’t generally encouraged either. However, those
Many SEO freelancers or agencies recommend their clients use social media as a marketing tool, often within a wider reaching online marketing campaign. Many agencies offer social media management or optimization as a service, either within a
