The Google My Business Community is Dead… Long Live the Google My Business Help Community! Yes, the official GMB online community website has had a full refresh, and with it comes a raft of new features, easier ways to share issues, and even a board devoted to agency queries! Here’s Google Product Expert Ben Fisher […]
Ben FisherBy Ben Fisher on April 1st, 2019Ben FisherQuestion-based queries help guide your content strategy and dominate Google’s featured snippet top spot, so it’s important to have a full understanding of what your customers and prospective customers are asking. Ann Smarty takes us through some of the best question research tools available, and the steps required to help you increase your local search visibility. With […]
Ann SmartyBy Ann Smarty on April 1st, 2019Ann SmartyStaying on top of your business’ online reputation is a time-consuming and never-ending pursuit. You need to respond to reviews in a timely manner, spot trends within feedback, and address issues that are negatively impacting your reputation. On top of that, you also need to be generating new reviews to help attract customers and stay […]
Myles AndersonBy Myles Anderson on March 26th, 2019Myles AndersonThe number of similar local businesses in one area can have a huge impact on ranking. Even if you have your GMB listing and traditional SEO nailed, some factors will be out of your control. Here, Amanda Peterson explains how Google search results can change by the minute. A search conducted in Google can bring […]
Amanda PetersonBy Amanda Peterson on March 21st, 2019Amanda PetersonOn March 5th, Moz launched a new version of their oft-used (including by the BrightLocal tool) Domain Authority (DA) score, and it already has some search marketers tearing their hair out. The truth is that they needn’t, as I’ll explain below. What’s changed? Dubbing it ‘Domain Authority 2.0’ in their launch materials, Moz stated that […]
Jamie PitmanBy Jamie Pitman on March 19th, 2019Jamie PitmanThe power of video is stronger than ever, so now is the time to start incorporating this into your local marketing strategy if you haven’t already. With video at the heart of people’s decision making, whether consciously or not, it’s time to capitalize on this phenomenon to convert your local customers. Kayla Matthews shares her […]
Kayla MatthewsBy Kayla Matthews on March 13th, 2019Kayla MatthewsEnd of content
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