Local SEO Resources

Overview of Online Business Listings Online business listings (aka local citations or online directory listings) are an important aspect of local search optimization. Having an abundance of accurate and enriched listings has been shown to improve the ranking of a business within local search results—on Google and other search engines. Conversely, having incorrect or duplicate… Read More

Myles Anderson
December 19th, 2019

Local SEO forums and communities can be incredibly useful sources of knowledge and advice for agencies and local businesses alike, but which ones are worth joining? This time last year, there was a multitude of local marketing forums, but with the disintegration of Google+ in April 2019, a lot of trusty old favorites disappeared. While… Read More

Rosie Murphy
September 30th, 2019

For any local business looking to grow, and any multi-location business looking to solidify reputation across branches, earning reviews from the top review sites is imperative. More and more consumers’ purchase decisions are heavily influenced by business ratings on the best review sites, as proven in our Local Consumer Review Survey. And while there are… Read More

Jamie Pitman
August 8th, 2019

So you’ve established the importance of generating a steady stream of online reviews for your business, and you’ve got buy-in from head office to invest in review generation software. Great! Now for the tricky part: how do you ask a customer for review or feedback by email? Well, my first tip might come as a… Read More

Jamie Pitman
July 11th, 2019

Keeping on top of the ever-changing world of local SEO can be time-consuming. With dozens of excellent local marketers sharing their successes and insights, we’re privileged to have access to a broad community of local business experts. But with so many great publications and blogs out there, which ones should you be bookmarking? Each year… Read More

Rosie Murphy
April 12th, 2019

NOW UPDATED FOR 2019! Which Digital Marketing Tools Are Best For Your Business? There are a ton of digital marketing tools on the market and it can get overwhelming! No matter which discipline of online marketing you operate in, there are going to be several tools that could be making your work a lot easier.… Read More

Jamie Pitman
March 28th, 2019

No matter where you are in the world, citations remain a fundamental part of setting up SEO for local businesses. Beyond getting the key citations from large platforms like Google and Facebook in place, it’s worth spending time finding industry or location-specific citations to boost the relevance of your business website to online searches. With… Read More

Jamie Pitman
December 11th, 2018

With the wealth of digital marketing activities required to make a difference in today’s fiercely competitive online spaces, the accuracy of business listings, directories and citations can sometimes fall by the wayside. Don’t let that happen! If you’re concerned that your or your clients’ business listings might be giving potential customers the wrong information, but… Read More

Jamie Pitman
June 21st, 2018

If you’re not already waltzing through your house or apartment gleefully barking orders (and sometimes genuinely chatting with) a smart speaker or voice assistant, not only are you missing out on one of the most surprisingly entertaining revolutions in communications technology, but also one of the most useful. The impact of voice search and smart… Read More

Jamie Pitman
June 8th, 2018

As part of our recent Expert Local Business Link Building Survey, we asked experienced experts in the field of Local SEO about their views on link-building: Is link-building still relevant? What’s the most powerful element of a link? Which link-building outreach strategies work best for local businesses? Below we’ve gathered some of the golden insights… Read More

Jamie Pitman
February 21st, 2018