by Gavin Hirst
Getting into Google’s Answer Boxes is no mean feat for smaller or local businesses, but it can be achieved with a lot of research and just the right content! Here, ...
by Ben Fisher
We all know that adding pictures to anything on the web grabs a person’s attention and increases engagement. The same goes with your Google Business Profile (formerly known as Google ...
by Jamie Pitman
Google My Business has recently made some significant updates to the way its directions heatmap works—and to what insights it provides about where searchers are requesting directions to your business ...
When it comes to SEO, Google is usually the first search engine people think of. Your search optimization efforts are likely dictated by Google’s algorithm updates, Google best practices and ...
by Ann Smarty
Local businesses are starting to wise up: The Internet may give you more reach, but that doesn’t mean you should just focus on expansion. The real boon to small-to-medium sized ...
In an ever increasingly digital world, people are spending more and more time on the internet. Social media is one of the biggest reasons why people hop online throughout their ...
It seems like every day new social media tools come out on the market to help make your Social Media Management job easier. But how do you know which tools ...
You’ve probably heard of lead magnets. A lead magnet is something you offer to a potential customer in exchange for them giving you something (like their email address so you ...
How Do You Choose the Right Keywords? Optimizing your website content for the right keywords is important to the success of your SEO and content marketing efforts. Here are some ...
Did you know that creating local content to put on your company’s website can help you rank higher on search engines for local search terms (i.e. plumber in san jose)? ...
We’ve all become reliant on the Internet for information. Whether we’re shopping online, doing product or price comparisons, looking at online reviews about a business or trying to find a local ...
[Update: In July 2018, Adwords Express was renamed ‘Smart Campaigns’. For more up-to-date information on Google’s ad options, visit our paid search tag.] There are an abundance of posts about ...