vs
Other providers
“BrightLocal’s not only more reliable, but it’s more specific.”
Scrappy Marketing
The truly dedicated local platform
People-forward support
16 years of experience and data
BrightLocal vs alternatives
No long contracts. Own your listings. Get more reviews and take action with confidence.
AI-powered platform that scales — with intelligent insights and smart automations
Citation building and local SEO services you can resell — at a profitable margin
Top-rated learning — to level up your team’s skills and onboard new hires faster
The only true full-service local platform
Yext
• Insights to help you take action.
• See your visibility on a map.
• Your listings are your own.
• Specially created for small businesses.
• Little support for SMBs.
• Build citations on a smaller network.
• Impersonal support.
Yext
• Insights to help you take action.
• See your visibility on a map.
• Your listings are your own.
• Specially created for small businesses.
• Little support for SMBs.
• Build citations on a smaller network.
• Impersonal support.
WhiteSpark
• Structure pricing to give you everything you need.
• Best in class local search grid and citation building.
• Each paid separately.
WhiteSpark
• Structure pricing to give you everything you need.
• Best in class local search grid and citation building.
• Each paid separately.
Moz Local
• Market-leading local rank tracking.
• Take action with clear insights.
• Basic packages for citation building.
• Recurring renewals for all citations.
Moz Local
• Market-leading local rank tracking.
• Take action with clear insights.
• Basic packages for citation building.
• Recurring renewals for all citations.
Birdeye
• Custom citation building.
• Excellent grid rank tracking.
• AI insights to help you take action.
• $349 per location per month minimum.
Birdeye
• Custom citation building.
• Excellent grid rank tracking.
• AI insights to help you take action.
• $349 per location per month minimum.
Semrush Local
• Tools designed with years of experience in local search.
• Real human support.
• Expensive to just do local SEO.
Semrush Local
• Tools designed with years of experience in local search.
• Real human support.
• Expensive to just do local SEO.
Local Falcon
• Everything you need to tackle local SEO.
• Insights that lack context and specificity.
Local Falcon
• Everything you need to tackle local SEO.
• Insights that lack context and specificity.
“BrightLocal has really helped us implement change for our clients, and get them to the top 3 in the Google Map Pack.”
Local SEO features compared
A true all-in-one solution for local SEO
Track your presence
Audit your location’s optimization and keep on top of your visibility.
Custom-built tools for auditing and reporting
Over 16 years of local search and location data
Manage your SEO
Monitor reviews, build citations, track listings, find leads, and get insights on what to do next.
Flexible solutions for small businesses
White-labeling available for agencies
Grow your business
Take action right in the platform or work with our fully-managed local SEO services to get found.
Know exactly what you need to do
Tailored recommendations for your business
Additional features and tools
Two local rank tracking solutions
Local Rank Tracker and Local Search Grid cover every aspect of local rankings.
Review management
Monitor, respond and generate reviews in one platform.
Build the citations you need
Our in-house team of citation builders help you build, fix, and claim the citations your business needs.
White-label solutions
We make it simple for agencies to white-label their reporting.
Talk to your data
With our MCP Server and API, you can talk to your data and use it how you want.
Automatic review responses
89% of customers expect businesses to respond to reviews. We make that simple.
Manage your listings
Keep on top of all your listings in one tool. Make updates in one centralised place, then push them out.
Agency lead generation tools
Find new leads to help you win more business.
Support is always on hand
You’re never on your own. Our friendly in-house team is here to guide you with fast, reliable support, whether you’re preparing for a big meeting or just need a hand understanding your latest rankings.
Reach out your way
Personalized guidance
Real people, real help
Support across time zones
