Take the lead in local search

Meet the easy-to-use, all-in-one platform for putting local businesses on the map,
and driving them streets ahead of the competition.

All local,
all the time

BrightLocal is 100% focused on local marketing, so you’ll find value in every corner of every feature.

Time equals money,
why not save both?

All the tools you need, all within easy reach, and all at a cost-effective price that makes local search success affordable for everyone.

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by people

Our dedicated team of local search pros and five-star support staff know what’s up in local SEO and are on hand to help you win.

Monitor all your marketing data in one place

See the bigger picture with comprehensive performance dashboards, and easily connect the dots so you can react faster to issues and opportunities.

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Less guess work,
more great work

Audit your entire online presence in a matter of minutes, zero in on quick wins, and discover what’s holding you back in local search.

Take action, get found, be chosen

Get to work on the reputation management tasks that will make a difference, and start getting more reviews, better rankings, and more conversions.

Report with ease
and style

Claw back countless hours spent collecting data. Use customizable, automated dashboards that take away the headache of SEO reporting, and give you all the credit to boot.

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BrightLocal is...

Awesome for agencies

With white-label client reporting and lead generation features developed specifically for agencies, it’s your secret weapon for client satisfaction.

“I would and do recommend BrightLocal… having them on your side is like having a full-time local SEO staff.”

Casey Meraz, Juris Digital

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Superb at scale

Flexible pricing, aggregate reports and a dedicated enterprise team take the stress out of managing multiple locations at once, whether it’s 100 or 1,000.

“BrightLocal has given us the ability to improve the brand awareness and visibility for our locations.”

Foad Izadi, Kumon

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Loved by local businesses

Getting clear, actionable insights from easy-to-use reports means that smaller businesses can take giant leaps soon after subscribing.

“This service is perfect for a small business that wants to do it themselves. Love it!”

Evgeny Schupak, Royal Auto Finish

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Get the Latest Local SEO Insights

Want to learn more about local search? Browse a wealth of resources and reports for the knowledge you need.

Are We Experiencing a Local Algorithm Update? [Local RankFlux Data – February 2021]

On February 24-25, our local algorithm monitoring tool, Local RankFlux, showed some turbulence – suggesting that there may be changes being made to the local algorithm.  For those of you not so familiar with Local RankFlux, every day, we track around 14,000 keywords from a set of locations in the US, and compare these to… Read More

Published 2021

Core Web Vitals and the Page Experience Update: What They Mean for Local Businesses

Google is currently putting together the final changes for a search algorithm update that they’ve announced will land in May 2021.  The update is being called the Page Experience update because of its focus on usability rather than things like keywords or search relevance. Google has already provided some information on the update, which aims… Read More

Published 2021

Local Citation Services Compared – Moz Local vs. BrightLocal vs. Yext vs. Whitespark vs. Advice Local vs. Synup

Post last updated: March 2021 We see a lot of questions in forums and blog comments asking ‘which citation service is best?’ so we thought we’d provide a useful resource that compares six popular citation services and list the pros and cons of each. Those looking to compare, for example, Moz Local pricing and Yext… Read More

Published 2021