Learn Local SEO

Search engine optimization (SEO) typically encompasses international — or at least a nationwide — search. Of course, you can tailor your keyword research to a specific region. To narrow it ...

Since it began in 1912, the Better Business Bureau (BBB) has been one of the go-to resources for determining a business’s performance and trustworthiness. For instance, if you’re looking for ...

Competitive analysis is an integral part of any marketing campaign because it keeps your business ahead of your competition and allows you to maintain a consistent web presence.  For local ...

Texting has now become our number one communication channel in all aspects of life. It makes communicating easier and faster, and we desire that efficiency whether connecting with friends or ...

Google may claim the lion’s share of search traffic, but it’s not the only search engine in existence. Several other search engines can also claim to handle billions of searches ...

The most successful local SEO tactics don't have to be grand ideas. In fact, it can be some of the lesser-known tactics that make the most impact. We asked experts in the industry their thoughts on the most overlooked tactics.

Hi there, everyone! Ben Fisher here again, and welcome to the fifth installment of our Local Search at Scale series. This series is aimed at large enterprises and franchises, and ...

A Facebook Business Page is an essential local SEO resource. Learn how to add or claim your Facebook Business Page in this guide.

Welcome to Advance Your Agency, a series devoted to helping digital marketing agencies grow and succeed. “Employees leave their managers, not their companies.” It’s one of those quotes that we ...

Feedback from your customers can be a treasure trove of helpful information. It may help you uncover demand for new products or services, for example. It could also shed light ...

Ever wondered why your listing info gets changed without your knowledge or consent?  Unauthorized changes (such as a change to the business phone number, name, category, or opening hours) can ...

Local digital PR is a vital resource for small and local businesses. Earning organic links and online coverage has become a vital part of SEO—digital PR placements are even endorsed ...