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The Holiday Checklist For Local Marketers Blog Header

The Local Marketing Holiday Guide

by Mike Hawkes

The holiday season is fast approaching. While you’ve probably spotted baubles on shelves and been inundated by ads referencing it for a month or two already, now’s the time you ...

November 17th, 2022
8 min read
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How to Spot Fake Reviews

by Mike Hawkes

Are you confident that you know how to spot a fake Google review? Or certain that you know just how to identify a fake 5-star review from a mile away? ...

October 27th, 2022
10 min read
Gbp Attributes Teaser

Google Business Profile Attributes

by Ben Fisher

Google Business Profile (formerly known as Google My Business) attributes have long been a feature of Google Business Profiles, used to convey useful details about a local business to search ...

August 22nd, 2022
4 min read
Gmb Messaging Teaser

Google Business Profile Messaging

by Claire Carlile

Much has been written on the Millennial and Gen Z dislike of phone calls—often in reference to the anxiety experienced from making and receiving them. “I’m sorry I didn’t answer ...

August 22nd, 2022
7 min read
Gbp Posts Teaser

Google Posts

by Claire Carlile

Google Business Profile (formerly known as Google My Business) Posts were rolled out by Google in 2017, and since then there has been a plethora of ‘How to Use Google ...

August 18th, 2022
23 min read
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How to Optimize the Local Customer Buying Journey

by Alex Birkett

​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​Local searchers buy from businesses that not only have the best products and services but also, provide a great buying experience. According to the State of the Connected Customer report ...

August 9th, 2022
6 min read