Google Business Profile

What makes users convert once they’ve viewed your Google Business Profile? There are many possible factors. We’re going to dive into all the GBP features that may affect conversion rates ...

We’ve all educated ourselves on Expertise, Authoritativeness, and Trustworthiness (E-A-T). We’ve all debated whether it’s a ranking factor or if it’s not. And we’ve all struggled to determine whether a ...

On May 25, 2022, BrightLocal brought together the greatest minds in local SEO for a full day of info-packed talks, Q&As, and panels on a variety of local marketing topics. ...

In many ways, doing local SEO for lawyers is similar to other industries. 97% percent of Google and other search engine users look for local businesses online, and these businesses ...

We’ve all heard the saying that first impressions count, and this is just as true online as it is in real life.  Internet users are inherently visual creatures, with approximately ...

As a small business owner or marketer for a local business, harnessing, analyzing, and then acting on data can be a daunting prospect. It’s not just a question of knowing ...

Google Business Profile (formerly known as Google My Business) attributes have long been a feature of Google Business Profiles, used to convey useful details about a local business to search ...

The description feature within Google Business Profile (formerly known as Google My Business) is a key element of any local business listing as it informs the search user of the ...

For the most part, Google keeps product and service registrations as straightforward as possible. You can set up a Gmail account in seconds. Ditto for Google Ads. And on the ...

Have you ever wondered how Google knows to show you a store or service near your location, even if you don’t add ‘near me’ to your search? This isn’t search ...

Google Business Profile (formerly known as Google My Business) is a free service that allows businesses to manage their information, including business name, address, phone number, and hours of operation ...

Selecting the right primary and secondary Google Business Profile (formerly known as Google My Business) categories can give your local search rankings a boost. But with many categories to choose ...