Active Sync

Take control of your listings on the sites that really matter

The listing landscape has changed...

92% of local engagement happens on Google, Bing, Apple, and Facebook. Yet most listing management solutions charge you a premium to manage listings on sites that get next to no consumer engagement.

But it doesn’t have to be that way…


Maximize engagement on the sites that matter

Active Sync unifies your brand presence across Google, Bing, Facebook, and Apple’s networks of sites and smart devices, to keep information up to date and optimized at all times.

Make updates with ease

Updating opening hours? Managing a mountain of bulk edits?

With Active Sync, it’s a breeze! Make the changes and swiftly sync them to all your listings, even across multiple locations.

Keep listings protected from external edits

Don’t let rogue edits ruin your brand reputation. Active Sync instantly alerts you to any alterations to your listings, so you can take action before they affect your customers.

Build authority with Citation Builder

Combine the speed and control of Active Sync with the flexibility and breadth of Citation Builder – our trusted, managed service.

Let our team of experts build and fix listings on the most relevant, authority-boosting sites. 


Invest in smart, not expensive

BrightLocal Solutions
Active Sync
Active Sync
  • From only $8 / month per location
  • Cancel at any time
Citation Builder
  • Only $3 per site
  • One time payment
  • No recurring fees
Left Illustration New
Traditional Solutions
Moz Local Lite
  • From $14 / month per location
  • Annual contract
  • From $30 / month per location
  • Billed monthly
Yext Essentials
  • From $499 / year per location
  • Annual contract
Right Illustration

Listings management that doesn’t blow your budget

Start managing your listings the smart way!

Update in one go
Protect against rogue edits
From only $8 per month

One Dashboard. Full Control.

Rest easy knowing customers are only seeing accurate and up to date information about your business across your most important listings.

Active Sync has your back. Always.


What does Active Sync do?

Active Sync lets you quickly and efficiently update and maintain business listings across Engagement Layer sites from a single dashboard.

These sites - Google, Bing, Apple Maps, and Facebook - are the sites that over 90% of customers use to discover, evaluate, and engage with your business. Think of them as your prime digital storefronts.

Active Sync lets you:

  • Block rogue edits from external sources
  • Keep listings synced and consistent across Google, Apple, Facebook, and Bing
  • Update all listings in one go when you need to
  • Do I need a BrightLocal subscription to use Active Sync?


    It's super easy to start using Active Sync. You can do this in two ways:

    1) If you have a BrightLocal subscription you can simply purchase the Active Sync add-on in Location Manager.

    2) If you have a free Citation Builder account you can purchase Active Sync in the same way.

    See this Help Center article for further details on getting started with Active Sync.

    How much does Active Sync cost and how can I use it?

    If you have BrightLocal monthly subscription, you can purchase the Active Sync add-on for $8 per Location, per month.

    For Annual Plans it's priced at $80 per Location, per year, which is two months free!

    If you have a free Citation Builder account, you can purchase Active Sync for $100 per Location, per year.

    To get started, you need to enable Active Sync for a location and ensure the information you want to push to your listings is accurate and up-to-date in Location Manager (in your BrightLocal dashboard).

    Once that's done, connect Active Sync to your listings on Google, Bing, Apple, and Facebook.

    You can then easily push out new updates to your listings whenever necessary. For example, if you need to update your holiday hours, simply make the change in Location Manager and push the update to all your listings.

    Active Sync also protects your listings from external edits. It will automatically detect and alert you of any proposed or actual edits to your live listings, such as a user changing your phone number. You can then accept or reject the edit right away via email or manage it through the Alert dashboard.

    See these Help Center articles for further information

  • How Does Active Sync Work (Video)
  • How to Set Up Active Sync
  • How To Manage Active Sync Alerts
  • Which sites does Active Sync work across?

    Active Sync works across the important Engagement Layer sites. These are the sites that over 90% of customers actually use to discover, evaluate, and engage with your business.

  • Google
  • Apple Maps
  • Facebook
  • Bing
  • What's the difference between Active Sync and Citation Builder?

    Active Sync and Citation Builder are two BrightLocal tools and services that can help you to build and manage your business listings.

    Citation Builder
    Citation Builder is our specialist service that helps build authority and trust with search engines. It does this by getting your business listed quickly and cost-effectively on key Authority Layer sites across the web.

    Our expert team handles over 1.4 million site submissions every year, for over 72,000 locations.

    This pay-as-you-go service costs $3 per site.

    Active Sync
    Active Sync helps you keep your business’s most important listings - Google Business Profile, Facebook, Bing, and Apple Maps - accurate, shielded from external edits, and updated whenever needed.

    Which one is right for you?
    If you want to fix existing citations and build new ones, then Citation Builder is the service that you need.

    If you want to quickly and easily make regular updates to your business information across Google Business Profile, Facebook, Bing, and Apple Maps, then Active Sync is the tool for you.

    In most cases, we find that customers have a need for both: Citation Builder to build and grow your presence across the web, and Active Sync to keep your most important listings updated, protected, and maintained at all times.

    How does Active Sync differ from Yext, and other API services?

    Traditional API solutions are stuck in the past. They come with a one-size-fits-all network, charge huge fees, and force you into a continuous ‘renting cycle’.

    The knock-on effect is you struggle to see an ROI from the investment, and if you leave, you risk your listings reverting back to inaccurate data.

    This is where our unique hybrid listings management solution comes to the rescue.

    With Active Sync you get the speed and control of an API solution - allowing you to protect and push out updates to the most important, Engagement Layer sites: Google Business Profile, Facebook, Bing, and Apple Maps.

    And Citation Builder helps you quickly and cost-effectively grow your presence on Authority Layer sites across the web.

    All this at a fraction of the cost of traditional API solutions.

    How much could I save using Active Sync?

    Let’s use an example of a marketer working for a 10-location business.

    If you went with Yext, Synup, or Moz, you could end up spending anywhere from $2,000 to $5,000 per year.

    With BrightLocal, you'll likely pay just $1,800 in the first year (which covers a Citation Builder campaign) and as little as $800 each year after that.

    Over the course of five years, you could save anywhere from $5,000 to $20,000 – that's up to 75% saved!

    Do you offer Enterprise listings management services?

    Yes, we do. We offered a tailored, managed service for businesses and agencies that are managing 50+ Locations.

    Take a look at our Enterprise Solutions page to find out more.