What are the Cons of using Yext?
You are locked into paying an annual subscription to keep your listings live: Even if you don’t need to make any changes to your business listings, each year you still have to pay an annual fee to keep your listings live on the Yext network.
Listings will revert back to their pre-Yext state upon cancellation: One of the biggest Yext disadvantages is that if you decide to no longer subscribe, your listings will go back to how they appeared pre-Yext. This means you’re continually tied in to the Yext system instead of more flexible and more affordable alternatives.
Complicated dashboard: The user interface for Yext is largely focused around single businesses, so if you have a business with multiple locations you may find navigation on the platform quite challenging.
Limited network of websites for listings: When using Yext, you’re tied into the submission network which they operate. There is a huge amount of citation sites that Yext don’t cover in its network and your only option to submit to these would be manual input – which obviously takes up precious time!
Inconsistent review monitoring: Although Yext does offer review monitoring as an option – it is very limited. The review network does not contain many sites so reviews are often missed or not shown.
No local ranking tracking: Many SEO experts say that by listing your local business on citation sites your overall search rankings will increase. Having a ranking tracker is therefore particularly useful in order to see rankings increase and optimize where necessary.
No white-label support: If you are running an SEO or marketing agency then the chances are you require an open book when it comes to white-label support. Unfortunately, Yext reports contain icons unique to them, meaning your clients can easily discover Yext and go direct to them instead.
Limited API: If your business is looking to integrate with the API from Yext then you will notice some fairly inconsistent data missing which is still present within the Yext dashboard itself.
Yext will overwrite profiles: If you’ve set up existing business listings which Yext submits to, then they will be overwritten when you request submissions through Yext. So that great Yelp description you spent ages writing? It will be completely gone.