Local SEO Research

All of BrightLocal's respected and widely-cited research in one place

Local Search Industry Survey 2022

by Patrick Bawn

Back in 2011, we decided to launch the Local Search Industry Survey—a large-scale analysis of the local marketing landscape. Now into its eleventh year, this survey aims to compile the ...

March 30th, 2022
20 min read
A Beginner's Guide to Local SEO: Free Video Course

New to local SEO? Learn from one of the best in the business as SEO specialist, Greg Gifford, talks you through the signals that influence local search visibility, and how to optimize those signals to start getting better results.

Local Consumer Review Survey 2022

by Jamie Pitman

Every year, the Local Consumer Review Survey explores the ways in which consumers use online reviews to choose, trust, and understand businesses offering services in their local area. Since its ...

January 26th, 2022
25 min read

Local Consumer Review Survey 2020

by Rosie Murphy

Every year, the Local Consumer Review Survey explores the ways in which local business customers use online reviews to choose, trust, and understand businesses offering services in their area. Since ...

December 9th, 2020
18 min read