Local SEO Research

All of BrightLocal's respected and widely-cited research in one place
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Local Search Industry Survey 2022

by Patrick Bawn

Back in 2011, we decided to launch the Local Search Industry Survey—a large-scale analysis of the local marketing landscape. Now into its eleventh year, this survey aims to compile the ...

March 30th, 2022
20 min read
How to Optimize Location Pages: Free Video Course

In Claire Carlile's excellent five-lesson course, you'll discover what separates an amazing location page from an average one, how to use local business schema, and much more. Get started for free today.

Local Consumer Review Survey 2022

Local Consumer Review Survey 2022

by Jamie Pitman

Every year, the Local Consumer Review Survey explores the ways in which consumers use online reviews to choose, trust, and understand businesses offering services in their local area. Since its ...

January 26th, 2022
25 min read
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Local Consumer Review Survey 2020

by Rosie Murphy

Every year, the Local Consumer Review Survey explores the ways in which local business customers use online reviews to choose, trust, and understand businesses offering services in their area. Since ...

December 9th, 2020
18 min read