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Rosie Murphy

Rosie Murphy

Content Marketer

A little about Rosie

Rosie is a freelance content marketer and founder of Cuckoo Content. She specialises in data-led storytelling and thought leadership, helping B2B innovators and SaaS brands turn insights into content that drives results. She was BrightLocal's research manager between 2017 and 2021, including the Local Consumer Review Survey. She also headed up the delivery of BrightLocal's set of free tools and the Agency Directory.

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Rosie Murphy

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85% of small business owners make marketing decisions alone. So what’s holding them back?

Research

Oct 21, 2026

10 min read

85% of small business owners make marketing decisions alone. So what’s holding them back?

Rosie Murphy

Rosie Murphy

Content Marketer

65% of small businesses are working on AI visibility, but are they overlooking the channels that feed it

Research

Oct 21, 2026

10 min read

65% of small businesses are working on AI visibility, but are they overlooking the channels that feed it

Rosie Murphy

Rosie Murphy

Content Marketer

Customers still use Google, but small businesses don’t think it’s important

Research

Oct 21, 2026

10 min read

Customers still use Google, but small businesses don’t think it’s important

Rosie Murphy

Rosie Murphy

Content Marketer

Small businesses can’t keep up with consumer review expectations

Research

Oct 21, 2026

9 min read

Small businesses can’t keep up with consumer review expectations

Rosie Murphy

Rosie Murphy

Content Marketer

6% of consumers “just click the top result”. So what wins over the other 94%?

Research

Jul 15, 2026

10 min read

6% of consumers “just click the top result”. So what wins over the other 94%?

Rosie Murphy

Rosie Murphy

Content Marketer

Google is #1 for local search, but three-quarters use more than one channel

Research

Jul 9, 2026

8 min read

Google is #1 for local search, but three-quarters use more than one channel

Rosie Murphy

Rosie Murphy

Content Marketer

You have less than 30 minutes to win a customer. Here’s what the data says.

Research

Jun 24, 2026

8 min read

You have less than 30 minutes to win a customer. Here’s what the data says.

Rosie Murphy

Rosie Murphy

Content Marketer

Nearly Half of Consumers are Asking AI for Business Recommendations

Research

Mar 10, 2026

10 min read

Nearly Half of Consumers are Asking AI for Business Recommendations

Rosie Murphy

Rosie Murphy

Content Marketer

Consumers Want Real World Accountability for Fake Reviews: 2026 Survey Insights

News

Feb 25, 2026

7 min read

Consumers Want Real World Accountability for Fake Reviews: 2026 Survey Insights

Rosie Murphy

Rosie Murphy

Content Marketer

Local Consumer Review Survey 2026: Star Ratings Keep Rising, Old Reviews Don’t Cut It

Research

Feb 11, 2026

28 min read

Local Consumer Review Survey 2026: Star Ratings Keep Rising, Old Reviews Don’t Cut It

Rosie Murphy

Rosie Murphy

Content Marketer

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