Rosie has written 44 articles
by Rosie Murphy
Business listings have long been a core part of local SEO. From their early dominance of local search rankings to today, where appearing on the core business directories is considered ...
Is your Google My Business listing sending out strong trust signals? That’s the question Levi Williams-Clucas, SEO Specialist at StrategiQ, aims to answer in this episode of Adventures in Local ...
by Rosie Murphy
The local SEO industry is always changing, and in a year of huge global shifts that have had significant impacts on many local businesses, this rate of change seems to ...
by Rosie Murphy
Every year, the Local Consumer Review Survey explores the ways in which local business customers use online reviews to choose, trust, and understand businesses offering services in their area. Since ...
by Rosie Murphy
This is an old study. If you’re looking for the most up-to-date local ranking factors check our guide in the Local SEO Learning Hub. Ranking for local searches requires focus ...
by Rosie Murphy
In this Local Search Clinic, Myles Anderson was joined by Schema App’s Founder Martha van Berkel to answer your questions on schema markup. This week, we received 25 in-depth questions ...
by Rosie Murphy
Update – In late May, Google’s Danny Sullivan responded to Joy Hawkins confirming that the early May local flux was based on a bug, rather than a local algorithm update. ...
by Rosie Murphy
In 2020, Google My Business optimization is one of the key skills a local marketer needs. But, while we know how important an optimized Google business listing is, we were ...
by Rosie Murphy
Covid-19 has undoubtedly disrupted the local landscape – shuttering many businesses worldwide, and changing ways of working for those staying open. We wanted to find out the challenges our users ...
by Rosie Murphy
Over the last decade, online reviews have been becoming an ever-more-common part of consumers’ purchasing decisions. But, with customer reviews now being a huge part of online search results, a ...
by Rosie Murphy
Google Analytics is undoubtedly one of the most useful tools out there to understand your digital performance, no matter your website’s size. It allows users to track their website visitors, ...
by Rosie Murphy
[Update: November 28th, 2019] After Local RankFlux initially tracked higher than usual ranking fluctuations at the beginning of November, new theories have emerged as the local search community tries to ...
by Rosie Murphy
Local SEO forums and communities can be incredibly useful sources of knowledge and advice for agencies and local businesses alike, but which ones are worth joining? This time last year, ...
by Rosie Murphy
Research shows that online reviews and recommendations play a critical role in decision making for both consumers and search engines. This is even more true for local businesses, where competition ...