So your local business has an awesome review profile. You’ve delivered great service and been rewarded in public with unbiased praise for what you do. Great stuff. But what’s next? Reading a positive review is only a
Your online reputation is either one of your most powerful assets or one of your biggest liabilities. Great reviews and positive online sentiment can be the deciding factor which prompts a new customer to choose you over
Big business has for a long time had to compete on the playing field of PPC and AdWords, but with the recent re-brand of Google’s ‘Home Service Ads’ to ‘Local Services by Google’, and its expansion into
Research published this week in BrightLocal’s annual Local Consumer Review Survey report shows that 79% of US consumers believe they’ve read a fake review in the last year, but 84% admit that they can’t always spot one. The report
In a move that’s certain to prick up the ears of anyone working with a Service Area Business, Google has rebranded its ‘Google Home Services’ advertising and verification for local service providers to ‘Local Services by Google’.
In our most recent customer-product survey we asked all customers which report they said they would use the most if it was improved and updated. The #1 answer was: Local SEO Check Up We asked. We listened.
To celebrate All Hallows’ Eve, we asked some of our customers to anonymously share their most terrifying SEO stories. We all know that search can be a scary place, where a bump in the night can have
We’ve long used reviews to determine whether things are worth our time or money. Critics evaluate movies, stage performances, music, and more. Back in the day, though, if you wanted to find out about these things, you
Those familiar with local search ranking factors will need no convincing of just how important review signals are for wider search visibility. Moz’s 2017 Local Search Ranking Factors survey eloquently confirms this, concluding review signals yield a