Kate Herbert-Smith

Kate Herbert-Smith

Kate is responsible for managing BrightLocal’s educational content, ensuring we create valuable resources and courses that upskill the local SEO community so they can become experts in local marketing and using BrightLocal products.

Kate has written 19 articles

Google Business Profile Spam

Google Business Profile Spam

by Kate Herbert-Smith

Spam has been prevalent in the local search landscape for a long time.  Why? Because everyone is looking for ways to cut corners.  Many businesses unfairly employ spammy tactics like ...

June 17th, 2021
6 minutes
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