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Local Search Grid

GOOGLE MAP RANKINGS: LOCAL SEARCH GRID RANK TRACKER

Put your business on the map

Local rankings change from one street to the next. With Local Search Grid you can stop guessing based on searches from a single location and see the full picture across your local neighbourhood.

Our color-coded maps show exactly where you’re winning and where you need to improve compared to your competitors, and AI Insights gives you a clear action plan for local growth.
Start a free trial—no credit card needed
Google
4.8
366 Reviews
G2
4.6
228 Reviews
Capterra
4.8
281 Reviews

Used daily by 15,000+ marketers and agencies, to…

Uncover blind spots in locations’ rankings

Identify key competitors nearby and learn how to outrank them

Track progress in an easy-to-understand view

WHY DO I NEED GRID TRACKING? 

Ensure customers can find you, wherever they search

Local Search Grid uncovers where you rank against competitors on specific map points. It gives you all the insights you need to outrank them, too—so you can make sure you always come out on top in the areas that matter to you most.
Ready? Start a free trial
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WITHOUT BRIGHTLOCAL

What traditional SEO tools show

Standard trackers only check one pin. We check hundreds of points to uncover ‘blind spots’ where your competitors are stealing customers.

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WITH BRIGHTLOCAL

What Local Search Grid shows

A true, real-world picture of your rankings from every place your customers could be searching from, within your locality.

TIMESAVING FEATURES

Showcase real-time rankings and monthly progress with Local Search Grid

Forget sifting through complex reports and dashboards. Local Search Grid’s color-coded visuals make it easy for anyone to see how locations are performing.

Track your progress, side by side

Compare any two Local Search Grids side by side to see how your rankings have changed over time. Spot gains instantly, identify areas that still need attention, and measure the impact of your local SEO efforts.

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Know why you’re losing visibility—and how to fix it

A heatmap shows you where you’re losing. AI Insights shows you why. It uncovers the factors affecting your rankings—from Google Business Profile gaps and inconsistent listings to competitor advantages—and recommends the highest-impact actions to improve your visibility.

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Smart grid control

Use custom grid points to track rankings exactly where people are, skipping water and empty space.

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Want to see where you show up?

Start a 14-day free trial

Find your competitive advantage

See your Local Search Grid alongside any competitor’s to understand exactly where they’re outperforming you. Then explore the signals behind their rankings so you know where to focus your efforts.

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15,000+ HAPPY CUSTOMERS

Who uses Local Search Grid?

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Small Businesses

You don’t need a degree in marketing to rank higher. Local Search Grid makes it easy to understand the tactics to become the number one choice in your neighbourhood.

Try Local Search Grid for free
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Agencies and Consultants

Turn local rankings into client confidence. Show exactly what’s improved, uncover new opportunities against competitors, and prove the value of your work with ready-to-share, white-labelled reports.

Try Local Search Grid for free
COMPARE

See how we measure up

Prices (from)

Free trial

Whitelabel options

Competitor ranking factors

Service-area optimized

Flexible grid points

Access to extra tools

AI Insights

BrightLocal
YEXT
Local Falcon
Local Viking
$31 /month
$10 /month
$24.99 /month
$39 /month
5
Up to 15×15
14
Up to 15×15
9
Up to 21×21
5
Up to 13×13

“Local Search Grid has changed the game of local SEO. It’s a new, sure-fire way to precisely track your local search engine ranking in a grid of different locations near your local listing.”

Isaac Andrews

SEO Specialist, Chatter Buzz

“Local Search Grid is my favourite BrightLocal tool. I love the visual result of the grid in particular but also it’s super easy for anyone to understand.”

Jeanette Elton

Owner, Bloom Creative Design Ltd

“Local Search Grid provides visual proof that our Local SEO marketing plan is working.”

Jeff Kelly

CEO, AssetLab

Frequently asked questions

We’ve gathered the most common questions our community asks to help you move forward with total confidence. If your question isn’t there, we’re only a message away.
Think of it as a weather map for your rankings. While a standard tracker tells you your average rank in a city, Local Search Grid shows you how you perform block-by-block.

It breaks your neighborhood into a visual grid so you can see exactly where you’re winning and where a competitor might be winning. Once you see the real picture of your local reach, you’ll know exactly where to focus your marketing energy.
With BrightLocal, you have a few different options. If you’re just after a quick, ad-hoc look, then try our free Local Search Results Checker.

For more detailed long-term tracking, we have two options. Local Search Grid, and the more traditional Local Rank Tracker. Both come as standard in all our BrightLocal local SEO plans and offer the perfect blend of breadth and depth in your local rank tracking.
Standard trackers usually search from one single spot (like your front door). A geolocation tracker like the Local Search Grid acts like dozens of different customers searching from different corners of town. It’s the difference between looking through a keyhole and opening the front door, you get a much wider, more accurate view of how your community sees you.
It’s as close to being there as you can get. Instead of checking your rank from one single spot, we use precise latitude and longitude coordinates to simulate a search from every single point on your grid.
While no tool can 100% replicate a human’s unique search history, the Local Search Grid is much more accurate than traditional trackers because it accounts for the “proximity effect.” It shows you the truth of how rankings drop off as you move away from your front door, giving you a map of your real-world visibility.
Absolutely! We know that if you’re a plumber, electrician, or cleaner, your office is wherever your van is parked. Even if you hide your home address on Google, we can still track you.

When setting up your report, just follow these instructions.
Local Search Grid is a core feature of the BrightLocal platform. It works side-by-side with our audit and reputation tools to help you not just track your performance, but actually improve it. Best of all? It’s included in every plan we offer.
Absolutely! We want you to feel like a pro from day one. You can dive into our Help Center for quick guides on how to set up your first report, spot growth opportunities, and stay two steps ahead of the competition.
Yes, you can tweak your reports to fit your specific needs:

Pick your grid size
Choose from:
3×3
5×5
7×7
11×11
15×15

Adjust the distance
You decide how much ground is between each point, whether you’re tracking a few city blocks or an entire county.

Move the target
Want to see how you rank near a specific landmark or a competitor’s shop? Just click and drag the grid anywhere on the map!
For most local businesses, a 5×5 grid is the sweet spot. It gives you 25 data points, which is enough to see clear patterns without getting lost in the details.

If you’re in a highly crowded city or serving a massive county, you can always scale up to 7×7 or larger to capture a fuller picture.
Both. Local Search Grid shows you where you’re losing visibility, while AI Insights explains what’s likely holding you back and recommends the next steps to improve. Whether it’s the wrong Google Business Profile category, weak review signals, or inconsistent business listings, you’ll know what to fix—and can take action without leaving BrightLocal.
With Then vs Now, you can compare any two Local Search Grid reports side by side. Instantly see which locations have improved, which still need work, and how your visibility has changed over time—without digging through a timeline of reports.
Yes. Compare your Local Search Grid side by side with any competitor for the same keyword and reporting period. Then explore the ranking signals behind their performance—including reviews, authority, and Google Business Profile categories—to understand what’s helping them rank higher.
15,000+ Happy Customers
Based on 1,627 Reviews G2 Capterra Trustpilot

Ready to put your business on the map?

Stop wondering where you stand and start showing up. Join thousands of marketers who use us to win more local customers.
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