Crystal Carter

on Powerful Applications of Schema Markup

Schema might not be a ranking factor, but that doesn’t mean you can leave it in the ‘to do’ pile. In this episode, structured markup master Crystal Carter lifts the lid on all things schema.


Listen to Learn

  • Why schema is not as scary as you think it is
  • Why schema is business-critical for some industries
  • What to do (and not do) if you receive a schema warning
  • How to use a CMS to get schema sorted quickly and easily
  • How to validate your schema and which tools to use

Take a listen to hear two seasoned podcasters (and good friends) diving into a key, but sometimes forgotten, area of local business marketing, and witness the most impassioned episode of ‘Room 404’ yet!


Watch the Video


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