Whether they have NoFollow links or DoFollow links, local citation sites with links through to local business websites are invaluable to local SEO.
Backlinks remain one of most important factors that influence both organic search ranking and local-search/maps ranking. If you’d like to see what the experts say about local link building, check out our Expert Local Link Building Survey.
The Local Citations Trust Report also explores why correct local citations are vital to keeping customers happy – finding that 80% of consumers lose trust in a business if they see incorrect or inconsistent NAP information online.
Local Citation Sites That Provide Backlinks
Knowing that many SEOs like to build links through their citation-building actions, we wanted to put together a useful resource to show which local citation sites provide either DoFollow links or NoFollow links.
Our Citations team have delved into our extensive local citation database to create a comprehensive list of local citation sites with DoFollow or NoFollow links.
To make this resource even more useful we’ve added further information about each local citation site so you can make quick, informed decisions:
- Domain Authority – both tables are ordered by Moz’s Domain Authority score, which is a score of the ranking power of each site
- Industry – while most local citation sites are open to all local businesses, we’ve also included some popular niche sites that cater to certain industries such as legal and hospitality
- Active Sites – every site in the table is ‘active’; this means that they currently accept new business listings
- Global and Local – we looked into local citation sites that operate internationally, as well as sites specific to the US, UK, Canada, and Australia
What is a DoFollow link?
Follow links, known to some as “DoFollow” are links that Google and other search engines are able to follow to reach a linked website. This passes on authority, or ‘link juice’, from the source through to the destination website. The more reputable links that you have pointing to your website, the more likely a search engine will believe it to be a high-value (‘authoritative’) site.
How do you make a DoFollow link?
Links are DoFollow by default, so do not require additional HTML attributes in order to follow. Including DoFollow links on your site allows you to pass on authority to the websites that you link to.
However, including DoFollow links in forums and comment sections of websites can attract spammers attempting to improve the visibility of their own sites.
Local citation sites that include DoFollow links are considered to have extra value because they contain a DoFollow backlink. These combine SEO benefits from well-respected sites with potential clickthroughs from consumers looking for a local business.
What is a NoFollow link?
NoFollow links contain HTML tags that stop search engines following links to pass on link juice. Links that contain NoFollow attributes stop Google from seeing a link as an endorsement of the linked page. These have become increasingly important due to penalties that can apply to paid links.
Although they won’t carry the link juice back to your site, in Local SEO NoFollow links are still important. Back in March 2020, Google announced that they no longer looked at ‘NoFollow’ as a directive, and instead a ‘hint’ (a suggestion that Google shouldn’t follow the link, rather than a command that Google has to obey). Any link from a local citation site provides much more exposure (and ease of access) to audiences searching for products and services like yours.
How do you make a NoFollow link?
To create a NoFollow tag, the code rel=”nofollow” should be included in hyperlinks.
Do NoFollow links help SEO?
There is a constant debate about the SEO value of NoFollow links. In the past, SEOs believed that NoFollow links were ignored by Google and therefore had no value. However, now studies suggest that Google can acknowledge NoFollow links, and attribute some value to the website they link to.
If we look beyond pure SEO value, NoFollow links have other benefits to their destination pages. Links placed on large sites with lots of users or on very relevant sites can generate valuable website visits.
Need help building citations?
Citation Sites with DoFollow Links
Citation Sites with NoFollow Links
Whether they contain DoFollow or NoFollow links, citations are an invaluable source of local authority as well as clicks and calls for all local businesses. Find out how BrightLocal can help you build local citations to dominate local SEO.
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