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Rosie Murphy

Rosie Murphy

Content Marketer

A little about Rosie

Rosie is a freelance content marketer and founder of Cuckoo Content. She specialises in data-led storytelling and thought leadership, helping B2B innovators and SaaS brands turn insights into content that drives results. She was BrightLocal's research manager between 2017 and 2021, including the Local Consumer Review Survey. She also headed up the delivery of BrightLocal's set of free tools and the Agency Directory.

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Rosie Murphy

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6% of consumers “just click the top result”. So what wins over the other 94%?

Research

Jul 15, 2026

10 min read

6% of consumers “just click the top result”. So what wins over the other 94%?

Rosie Murphy

Rosie Murphy

Content Marketer

Google is #1 for local search, but three-quarters use more than one channel

Research

Jul 9, 2026

8 min read

Google is #1 for local search, but three-quarters use more than one channel

Rosie Murphy

Rosie Murphy

Content Marketer

You have less than 30 minutes to win a customer. Here’s what the data says.

Research

Jun 24, 2026

8 min read

You have less than 30 minutes to win a customer. Here’s what the data says.

Rosie Murphy

Rosie Murphy

Content Marketer

Nearly Half of Consumers are Asking AI for Business Recommendations

Research

Mar 10, 2026

10 min read

Nearly Half of Consumers are Asking AI for Business Recommendations

Rosie Murphy

Rosie Murphy

Content Marketer

Consumers Want Real World Accountability for Fake Reviews: 2026 Survey Insights

News

Feb 25, 2026

7 min read

Consumers Want Real World Accountability for Fake Reviews: 2026 Survey Insights

Rosie Murphy

Rosie Murphy

Content Marketer

Local Consumer Review Survey 2026: Star Ratings Keep Rising, Old Reviews Don’t Cut It

Research

Feb 11, 2026

28 min read

Local Consumer Review Survey 2026: Star Ratings Keep Rising, Old Reviews Don’t Cut It

Rosie Murphy

Rosie Murphy

Content Marketer

5 Ways for SMBs to Strengthen Reviews in 2026

News

Feb 11, 2026

3 min read

5 Ways for SMBs to Strengthen Reviews in 2026

Rosie Murphy

Rosie Murphy

Content Marketer

5 Review Management Tactics for Agency Success in 2026

News

Feb 11, 2026

3 min read

5 Review Management Tactics for Agency Success in 2026

Rosie Murphy

Rosie Murphy

Content Marketer

How to Repurpose Reviews Across Marketing Channels

Learn

Nov 25, 2025

8 min read

How to Repurpose Reviews Across Marketing Channels

Rosie Murphy

Rosie Murphy

Content Marketer

Can local businesses use review schema? Google’s rules explained

Learn

Oct 14, 2025

7 min read

Can local businesses use review schema? Google’s rules explained

Rosie Murphy

Rosie Murphy

Content Marketer

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