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How Fraser Valley Junk Solutions found its way to #1 and celebrated record traffic in just five months

Company Fraser Valley Junk Solutions
Industry Junk removal and home services
Tools Local SEO Services
Sam Niezen Founder, Fraser Valley Junk Solutions

Since Brightlocal took over our SEO management, my business has grown exponentially. Holly, Jully, and the rest of the team took the time to understand our goals through meaningful discussions, and their quick execution has translated directly into consistent, quality leads. I couldn’t be happier with their service and highly recommend them.

Sam Niezen Founder Fraser Valley Junk Solutions
ABOUT

Fraser Valley Junk Solutions is a friendly, local junk removal and home services company proudly based in Chilliwack, British Columbia. They’re the experts that homeowners and businesses count on for everything from small residential cleanups to major commercial property clear-outs. Their trucks are a common sight across the Fraser Valley, helping neighbors in Burnaby, Langley, Mission, Port Coquitlam, Abbotsford, and Harrison Hot Springs reclaim their space.

In British Columbia, junk removal is a seasonal business that really picks up steam from May through August. Between spring cleaning, moving days, and renovation projects, things get busy fast! For a local team like Fraser Valley Junk Solutions, being easy to find online right when someone needs a hand is the secret to keeping their schedule full and their team moving.

Challenge

Finding a way through search hurdles and local competition

When Samuel Niezen and his team teamed up with BrightLocal in January 2026, they were ready to take their online presence to the next level. While they were doing great work on the ground, their local search presence faced a few common growing pains:

  • Hidden gems in neighboring towns. They were well-known in Chilliwack, but neighbors in the wider Fraser Valley didn’t always see them in search results yet.
  • Occasional ranking wobbles. Like many early campaigns, their positions for “junk removal Chilliwack” jumped around a bit at the start, which can be a little nerve-wracking for any business owner!
  • A few missed connections. Several kind Google reviews were waiting for a response—a small but important way to show customers they’re listened to.
  • Consistency is key. An old phone number had popped up in a few places online, making it slightly harder for customers to get in touch reliably.
  • Clearing the path. Some “spammy” competitor profiles were cluttering the map, making it harder for real local businesses like Fraser Valley to stand out.

With the busy season on the horizon, our mission was simple: make sure every community they serve could find them easily and feel confident in their choice.

solution

Working together to build local trust and authority

BrightLocal’s local SEO services team joined forces with Fraser Valley to build a foundation for long-term success. We focused on making their website more helpful and visible through service location pages (SLPs) and a whole lot of local TLC.

  • Sprucing up location pages. We polished their existing location pages to keep the friendly, authentic tone they already had, then added 15 fresh new pages. Now, people in Burnaby, Langley, Mission, and beyond can easily find exactly the help they need.
  • A lively Google profile. By sharing regular updates, helpful articles, and new photos, we kept their Google Business Profile looking great and perfectly in sync with their website.
  • Friendly follow-ups. We made sure every customer felt heard by responding to reviews within a day or two. In month five alone, we shared 11 personalized “thank yous” and responses.
  • Consistency everywhere. We cleared up that tricky phone number issue and built 10 new listings each month on local directories, so the business info is now perfect across the web.
  • Getting the word out. With monthly press releases and smart link-building, we made sure Google noticed all the great new content we were creating together.
  • Keeping things fair. We kept a close eye on the map, reporting spam profiles so that real local teams like Fraser Valley get the visibility they deserve.
Results

Seeing the hard work pay off with record-breaking growth

Just five months in, the plan is working beautifully! The keywords we focused on for those new location pages are now sitting proudly at the top of the search results.

KeywordDeviceNew PositionMovement
junk removal service harrison hot springs bcDesktop#1Up 12 places
junk removal service harrison hot springs bcMobile#2Up 24 places
warehouse junk removalMobile#1Up 6 places
residential junk removalDesktop#3Up 2 places

One of our favorite wins was in Harrison Hot Springs. Thanks to a dedicated push, the business soared from way outside the top ten all the way to #1 on desktop and #2 on mobile. Seeing a 24-place jump in just one month was a huge moment for all of us.

The website is busier than ever, too. By month five, we were thrilled to see total visits cross the 1,000 mark for the first time:

  • 1,019 total sessions, up 5.4% month over month, and a campaign record
  • 817 total users (up 5.0%) and 792 new users (up 5.5%)
  • 600 engaged sessions, up 4.2%

With so much great content now live across the Fraser Valley, we’ve built a solid home for the business online. While these foundations usually take a few months to fully settle, we’re already seeing incredible momentum. Five months into our 12-month journey together, Fraser Valley Junk Solutions is heading into the busiest season in its strongest position yet.

Results reflect months 1 to 5 of an ongoing 12-month Local SEO Managed Services campaign (January to June 2026). Month-over-month figures compare month five (May 16 to June 15, 2026) with month four.

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