Claire Carlile

There are a number of different technologies that utilize visual search. This article will give examples of a few implementations of visual search technology with a focus on Google’s ‘computer ...

We’ve all been there… a dreaded ‘your listing is suspended’ email, rejected Google posts, ‘not approved’ products, verification issues, or a weird glitch in the business profile—a ghost in the ...

UTMs again Claire—seriously? I’ve written and spoken quite a bit on UTM tracking. This is largely because marketers and business owners are better able to judge the value of Google ...

Much has been written on the Millennial and Gen Z dislike of phone calls—often in reference to the anxiety experienced from making and receiving them. Does this ring any bells ...

When you’re working with Google Business Profile (GBP), you’re operating in a continually moving environment. Like Netflix, you never really finish optimizing GBP. Google is constantly adding to, tweaking, monetizing, ...

Imagine the scenario. You’re a dog owner—your good boy needs treatos. You check the pet store’s Google Business Profile (formerly known as Google My Business) listing, which says it’s open. ...

 I’ll let you into a little secret. If you’re super-duper into local SEO, and you’re not already attending LocalU Advanced you’re missing a trick. This is where the top minds ...

This Google Posts guide was last updated January 2022 An Introduction to Google Business Profile Posts Google Business Profile (formerly known as Google My Business) Posts were rolled out by ...

This is an edited excerpt of the ‘What are Keywords?’ lesson from Claire Carlile’s free How to Master Local Keyword Research course in BrightLocal Academy. We’re going to explore what ...

Update – April 28, 2022: ‘Updates from customers’ show on desktop as well as in the Google Maps app, so it’s critical you check this feature regularly to avoid inappropriate ...

This is an edited excerpt of the ‘Positioning Yourself’ lesson from Claire Carlile’s free ‘How to Land Your First Local SEO Client’ course in BrightLocal Academy.  We’re going to explore ...

“What are these GMB Products and GMB Services that you speak of?” In a nutshell, GMB Products and GMB Services give businesses the opportunity to showcase their products and services ...