Claire Carlile

Much has been written on the Millennial and Gen Z dislike of phone calls—often in reference to the anxiety experienced from making and receiving them. “I’m sorry I didn’t answer ...

Google Business Profile (formerly known as Google My Business) Posts were rolled out by Google in 2017, and since then there has been a plethora of ‘How to Use Google ...

We’ve all heard the saying that first impressions count, and this is just as true online as it is in real life.  Internet users are inherently visual creatures, with approximately ...

You’ve added your name, address and phone number to Google Business Profile. You selected a category, you scribbled a quick description and you uploaded a few photos. Job done, right? ...

There are a number of different technologies that utilize visual search. This article will give examples of a few implementations of visual search technology with a focus on Google’s ‘computer ...

We’ve all been there… a dreaded ‘your listing is suspended’ email, rejected Google posts, ‘not approved’ products, verification issues, or a weird glitch in the business profile—a ghost in the ...

I’ve written and spoken quite a bit on UTM tracking. This is largely because marketers and business owners are better able to judge the value of Google Business Profile (formerly ...

When you’re working with Google Business Profile (formerly known as Google My Business), you’re operating in a continually moving environment. Like Netflix, you never really finish optimizing your Google Business ...

Imagine the scenario. You’re a dog owner—your good boy needs treatos. You check the pet store’s Google Business Profile (formerly known as Google My Business) listing, which says it’s open. ...

 I’ll let you into a little secret. If you’re super-duper into local SEO, and you’re not already attending LocalU Advanced you’re missing a trick. This is where the top minds ...

This is an edited excerpt of the ‘What are Keywords?’ lesson from Claire Carlile’s free How to Master Local Keyword Research course in BrightLocal Academy. We’re going to explore what ...

Update – April 28, 2022: ‘Updates from customers’ show on desktop as well as in the Google Maps app, so it’s critical you check this feature regularly to avoid inappropriate ...