Sick of seeing spammy Google My Business listings from your competitors in the local 3-pack? You’re not alone. With just three results available in the local pack, it’s even more ...
Looking for more large-scale ways to generate leads through your content? Here, contributor Ann Smarty takes us through her seven must-have tools, from research to content creation, for better lead-gen ...
Anyone trying to implement schema markup to a large, multi-location business website is eventually going to find themselves with maintenance and scalability issues. Here, Schema App’s Martha Van Berkel explains ...
Sick of seeing aggregated lists taking up the top ranking spots for your keywords? Why not “borrow” one or two (or seven!) of their tricks? HubSpot’s Alex Birkett is here ...
Local SEO is a competitive business—not just for SEO practioners looking for clients, but for those local businesses searching for ways to up their Google visibility. It’s clear that everyone, ...
Hot on the heels of the results of our recent poll, in which we asked whether local businesses need a blog (spoiler: 68% think every local business should have one), ...
Contradictory to the popular phrase, “the customer is always right”, a good client will recognize that isn’t always the case. When it comes to managing your relationship with your local ...
We all know that competition for the top spot on Google is intense, and for some industries it may not be realistic to expect that a small business client will ...
If you work with SEO, you’ll need no convincing of the power of trust. It’s the backbone of better rankings, and in business as in life, reputation usually precedes you ...
The holiday spirit should never be kept to ourselves. It can only be fully experienced when it’s given. After a successful gift-giving event in Pinatilan, Valencia City, Philippines in 2016, ...
In a guest post that will come in handy for anyone looking to highlight the importance of citations to bosses or clients, Big Leap’s Austin Lund explains why citation-building should ...
In this guest post, Big Leap’s Stephen Porritt explains how different industries are affected by online reviews. We’ve long used reviews to determine whether things are worth our time or ...