Looking for more large-scale ways to generate leads through your content? Here, contributor Ann Smarty takes us through her seven must-have tools, from research to content creation, for better lead-gen ...
Announced by Google just over a month ago, but finally launched on June 6 Google My Business Agency Dashboard aims to give agency partners full control over their multi-location clients’ ...
Anyone trying to implement schema markup to a large, multi-location business website is eventually going to find themselves with maintenance and scalability issues. Here, Schema App’s Martha Van Berkel explains ...
Sick of seeing aggregated lists taking up the top ranking spots for your keywords? Why not “borrow” one or two (or seven!) of their tricks? HubSpot’s Alex Birkett is here ...
Local SEO is a competitive business—not just for SEO practioners looking for clients, but for those local businesses searching for ways to up their Google visibility. It’s clear that everyone, ...
Hot on the heels of the results of our recent poll, in which we asked whether local businesses need a blog (spoiler: 68% think every local business should have one), ...
Google My Business has recently made some significant updates to the way its directions heatmap works—and to what insights it provides about where searchers are requesting directions to your business ...
Contradictory to the popular phrase, “the customer is always right”, a good client will recognize that isn’t always the case. When it comes to managing your relationship with your local ...
We all know that competition for the top spot on Google is intense, and for some industries it may not be realistic to expect that a small business client will ...
If you work with SEO, you’ll need no convincing of the power of trust. It’s the backbone of better rankings, and in business as in life, reputation usually precedes you ...
The holiday spirit should never be kept to ourselves. It can only be fully experienced when it’s given. After a successful gift-giving event in Pinatilan, Valencia City, Philippines in 2016, ...
It was ‘Wizard of Ads’ author Roy H. Williams who once said, “The first step in exceeding your customer’s expectations is to know those expectations.” This mantra holds true for ...