Google Business Profile

Reports of a new Google Business Profile (GBP) verification label are currently circulating within the local SEO community. Select GBPs have received the new ‘confirmed’ label from Google to show ...

Towards the back end of 2021, Google made a few changes to its local search and map pack algorithm in an update now known as Vicinity.  Focused on impacting proximity, ...

We all know and love Google’s business platform—best known as Google My Business (GMB) and now rebranded as Google Business Profile (GBP). This tool is a fan favorite in local ...

Everyone knows there’s no size fits all when it comes to local SEO strategy, and each client has to have a carefully tailored strategy to meet their needs and goals.  ...

We’ve all been there… a dreaded ‘your listing is suspended’ email, rejected Google posts, ‘not approved’ products, verification issues, or a weird glitch in the business profile—a ghost in the ...

I’ve written and spoken quite a bit on UTM tracking. This is largely because marketers and business owners are better able to judge the value of Google Business Profile (formerly ...

BrightLocal webinars are back! 🎉 Watch the recording of The State of Local Search 2022 where we were joined by local search experts Ben Fisher, Joy Hawkins, and Amanda Jordan. ...

When you’re working with Google Business Profile (formerly known as Google My Business), you’re operating in a continually moving environment. Like Netflix, you never really finish optimizing your Google Business ...

In December 2021, Google confirmed a significant update to the local search algorithm had recently been rolled out. According to Google, the update—which had already been spotted by SEO experts ...

How often have you visited a restaurant without checking the reviews first? Given that the food industry is so saturated, you can’t expect enough people to show up to your ...

Google Business Profile (formerly known as Google My Business) is one of the most effective tools for local business marketing. Without GBP, businesses are unable to feature in the Local ...

Google’s algorithm to rank local search results relies on a wide variety of different signals, so it can be difficult to know where you should dedicate your efforts. To ensure ...