Why Are Fake Reviews a Problem?
by Jamie Pitman
BrightLocal has been studying the impact of consumer reviews for the last ten years and, in that time, we’ve seen a huge spike in importance. In our first-ever Local Consumer ...
by Jamie Pitman
BrightLocal has been studying the impact of consumer reviews for the last ten years and, in that time, we’ve seen a huge spike in importance. In our first-ever Local Consumer ...
by Jason Brown
It’s time to gather around the campfire and tell some spooky Google My Business (GMB) horror stories. Since he shares the name of Friday the 13th killer Jason Voorhees, it’s ...
by Jamie Pitman
[UPDATE MARCH 17th, 2021: Google has released a free tool specifically for escalating review removal requests and managing and tracking those escalations. It’s not particularly suited to agencies that manage ...
Today, we’re pleased to announce the launch of Niche Review Sources for Reputation Manager. Niche Review Sources allows you to monitor and grow reviews on industry-specific websites. You’ll now have ...
by Jamie Pitman
For a while now, local businesses have been able to push average star ratings from reviews about their businesses to their organic SERP results using review schema markup on their ...
by Rosie Murphy
Research shows that online reviews and recommendations play a critical role in decision making for both consumers and search engines. This is even more true for local businesses, where competition ...
by Jamie Pitman
So you’ve established the importance of generating a steady stream of online reviews for your business, and you’ve got buy-in from head office to invest in review generation software. Great! ...
by Jamie Pitman
Improving rankings in the local pack is of increasing importance to local businesses, especially those who find themselves unable to compete with big-ticket rivals in the main search results. If ...
If you’re thinking about opening a new location for your business, it’s important you have a complete understanding of how Google operates when it comes to making sure your customers ...
by Jamie Pitman
There are all sorts of links, URLs, and IDs associated with Business Profiles on Google, each of which is used to direct people to Google Maps, the Knowledge Panel, and ...
by Dan Fries
We all want value for money, but that’s especially important when you’re a local business on a smaller budget. Dan Fries emphasizes the importance of optimizing your client’s web presence ...
by Dev Basu
Could Google Duplex replace human interaction between businesses and their customers? It sounds scary, but it might just be what the successful customer service system of the future looks like. ...