NEW FREE VIDEO COURSE: Essential Google Business Profile Tasks for Agencies

Get the lowdown on client onboarding, GBP monitoring, products and services, and more!

Local SEO for Good 2023 is Now Over

Sharing Insights to Protect Our Future

Local SEO for Good is a two-day online fundraising event bringing local search insights to marketers and businesses all over the world. 💚

We’ll be touching on all the big capital-letter topics, from GBP and SGE, E-E-A-T to LSAs… and yes, that includes the other letters dominating discourse right now, AI. 💡

There will also be talks on audio and visual, personal branding, and TikTok for local businesses. Expect presentations on Google Analytics 4, the local algorithm, SERPs, and more! 

Plus, the experts will take to three exciting panels across the two days, to discuss the latest with Google Business Profile, dominating your neighborhood with competitor analysis, and of course the future of Search Generative Experience. 

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The Full Agenda

Download your own handy PDF of the schedule, so you can plan your time, and keep track of talks during both days of the event ⬇️

Fullagenda

Day 1:

Harmony Huskinson – Developing Your E-E-A-T Strategy for Local SEO

Azeem Ahmad – How Local Businesses Can Utilize Audio and Video Marketing to Get Ahead of the Competition

Jess Peck – Surviving the AI Apocalypse: Separating Fact from Fiction in Machine Learning

Panel – Overlooked and Underrated Tactics for Google Business Profile with Amy Toman, Andy Simpson, and Gyi Tsakalakis

Navah Hopkins – Local PPC: Local Service Ads vs Traditional PPC

Dana DiTomaso – GA4: We’re Stuck With It Now

Panel – Dominating Your Neighborhood with Smarter Competitor Analysis with Amanda Jordan, Dayna Lucio, and Niki Mosier

Greg Gifford – The Fast and Furious Guide to Real World Link Building

Day 2:

Aleyda Solis – SEO Auditing in 2023: How to Develop Successful SEO Audits That Get Executed

Dayana Nikolova – Beyond SEO: The Power of Personal Branding in Digital Marketing

Jason Davis – TikTok SEO for Local Business

Crystal Carter – Homepage SEO for Domain-Wide Gains

Near Media’s Greg Sterling, Mike Blumenthal, and David Mihm – The Local SERP: What New User Testing Reveals about Searcher Behavior

Tim Capper – How Hotels Can Still Thrive in Restricted SERPs

A very special local SEO trivia quiz!

Joy Hawkins – 7 Ways the Local Algorithm Differs from Organic

Panel – How SGE Could Impact Local Search with Krystal Taing and Ben Fisher

Our Expert Speakers

Claire Carlile

Claire Carlile Rees

Host of Local SEO for Good

Thank You to Our Sponsors

Wix2

100% of sponsorship donations will go straight to the nominated charities. 

Interested in sponsoring? Get in touch at [email protected] to find out more.