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Birdeye vs BrightLocal

No expensive onboarding fee
Listings, reviews, and local SEO all in one tool
Everything you need for any budget

See why brands and agencies love BrightLocal

"BrightLocal tools provide best-in-class data. Their tools are a must-have for marketers looking to optimize their local search results."
Neilson Hall - iProspect
Neilson Hall
"If you want to save time and money, then BrightLocal must be part of your local SEO toolkit."
Susan Hallam MBE - Hallam Internet
Susan Hallam MBE
Hallam Internet
"BrightLocal is one of the best internet marketing tools out there... It is fast, accurate, and produces excellent reports."
Colan Nielsen - Sterling Sky
Colan Nielsen
Sterling Sky

A local marketing tool that offers a truly unique solution for you or your client’s business, whatever the size

Pay once, with no annual renewals for listings

✔️ BrightLocal offers listings at a low, one-time cost per location. You don’t have to renew them, ever.

Birdeye charges as much as $50 per listing, per location, every month. Recurring Fees.

Only buy the listings your business actually needs

✔️ BrightLocal offers a custom solution for every business, starting as low as $39 per month for our Track plan or $59 for our Grow plan, with review management.

Birdeye starts at $300 every month and has a setup fee costing hundreds of dollars.

Get listed on industry-specific sites

✔️ BrightLocal understands how each niche and location differs. We build listings where they matter for your business.

Birdeye’s limited network of sites only allows you to build a handful of listings, meaning you miss out on what really matters.

03.sites Critical To Your Industry

Absolutely no onboarding fee and there’s a free trial

✔️ There’s no barrier to entry here. Simply sign up for a free trial and get everything from day one with no expensive setup.

Birdeye requires an expensive setup fee before you even get going, and there’s no way to try before you buy.

Start improving local SEO with a 14-day free trial!

All features
Unlimited access
No card required

Data connections to the big four with instant syncing

Launching Active Sync changed the listings game. We built a simple and cost-effective, solution to help businesses manage multiple listings for multiple locations in one place. Make changes, send updates, and more at a fraction of the cost of Birdeye.

Powerful local reporting and auditing to back up your listings and reviews

Listings are just one part of your local SEO strategy. Our local marketing platform helps level up all aspects of your local SEO.

Track every location’s performance

✔️ BrightLocal custom-built a suite of tools specifically for local marketing. Put each location’s rankings on the map.

Birdeye’s insights offer review and message tracking with sentiment analysis, but no way to track your visibility.


Audit each location's visibility

✔️ BrightLocal offers three different ways to audit. Check a location’s local search visibility, deep dive into its listings, and uncover Google Business Profile insights.

Birdeye allows for basic benchmarketing with a focus on customer experience.

Powerful features designed specifically for agencies

Manage your clients, no need to refer

✔️ We understand how valuable your relationship with your clients can be. We’re happy to help make it stronger. In fact, we can even help you get more clients with our lead generator.

Birdeye often prefers agencies to refer their clients over to them directly.


Add white-label reporting

✔️ Impress your clients and stakeholders with a BrightLocal report in your own branding.

Birdeye doesn’t offer this service for agencies.

I use BrightLocal's Local Rank Tracker on a daily basis for all of my local clients... the ability to dig down into specific towns and cities means you get accurate search volumes, accurate ranking data, and can give clients a much better idea of how visible they are in their local area."
Levi Williams-Clucas - Search Engine Optimization Manager, Hello Earth
Levi Williams-Clucas
Search Engine Optimization Manager, Hello Earth

Build and manage your listings with BrightLocal today

How much does Birdeye cost, and how does BrightLocal compare?

Click and drag to scroll
Reviews$59/monthFrom $300/month
Listings$2-3.20 per site, once$50/month/location
Listings management
One-off Fee?
No. of Sites in Network
Manual Submissions
Data Aggregator Submissions
Build New Listings
Update Existing Listings
Remove Duplicate Listings
Detailed Reports
Bulk updating
Local Rank Tracking
Local Search Auditing
Citation Building
Listings Management
Reputation Management
Google Business Profile Posting

Great reviews from our happy Citation Building customers

"I like the fact that I can pick the citations I want based on my budget and your team helps do the rest. The one thing I like the most is that once the citation is created you give us access and ownership of that citation. Not many citation tools allow you to do that."
Michael Richmond
Owner, Orange SEO
"We love that Brightlocal offers an easy way to track and manage local citations. It has provided us with so many important sites to get our clients listed on."
Tatiana Borisanova
SEO Specialist/Project Manager, 9thCO
"This is an easy-to-use method of adding citations for my client. The cost is reasonable - the execution is rapid and elegant. The citations built with the tool belong to my customer and not BrightLocal. Others keep those links in their name, which is not a good thing."
Robert L Donnell
President, P5 Marketing, Inc.