Local SEO Research

All of BrightLocal's respected and widely-cited research in one place

Local Citations Trust Report

by Rosie Murphy

The building of local citations is a keystone in local search visibility. When your business’s Name, Address, and Phone number (NAP) are mentioned online in directories, business listings, and other ...

March 27th, 2018
9 min read
A Beginner's Guide to Local SEO: Free Video Course

New to local SEO? Learn from one of the best in the business as SEO specialist, Greg Gifford, talks you through the signals that influence local search visibility, and how to optimize those signals to start getting better results.

Local Search Industry Survey 2017

by Rosie Murphy

Welcome to the Local Search Industry Survey The sixth annual Local Search Industry Survey explores how business practices, pricing, services, attitudes, and growth expectations are changing in the local SEO ...

December 21st, 2017
20 min read

Local Consumer Review Survey 2017

by Rosie Murphy

Welcome to BrightLocal’s 2017 Local Consumer Review Survey You can read about customer reviews in the 2018 report here. Since the introduction of the Local Consumer Review Survey in 2010, ...

December 2nd, 2017

Should SEOs Guarantee Their Work?

by Sherry Bonelli

It’s an age-old question: Should SEOs guarantee the work they do for a client? With so many variables impacting search engine results (like Google algorithm updates, quality content, site structure, ...

August 11th, 2017