The Local SEO Roadmap 2026: What’s New and What’s Next?

Broadcast on: January 21, 2026 at 9:00 am PT / 12:00 pm ET / 5:00 pm GMT
Running time: 60 mins

Hosted by: Myles Anderson

With panellists

Claudia Tomina
Claudia Tomina
CEO and Founder at Reputation Arm
Will Scott
Will Scott
CEO and Co-founder at Search Influence
The Local SEO Roadmap 2026: What’s New and What’s Next?

The local search landscape has officially changed. With the rise of AI Overviews and new consumer habits, business owners are facing a critical question: Do I optimize for the algorithm, or do I optimize for the AI. 

In this webinar, our expert panelists Will Scott and Claudia Tomina covered:

  • The new search landscape and what this looks like for local SEO in 2026.
  • Shifts in the local algorithm, as uncovered in the 2026 Local Search Ranking Factors survey.
  • How local businesses can thrive throughout the year ahead.

Watch the Replay

Replay The Local SEO Roadmap 2026, for a strategic deep dive into the new ranking signals that are rewriting the playbook for local visibility.

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