Local SEO Insights

We Asked the Experts is a series designed to provide you with the most relevant insights from local search experts. Each month we’ll cover a different question and share insights from key figures in the local SEO community in an effort to help you further your knowledge and strategy. We Asked the Experts is back… Read More

Stephanie Newton
September 2nd, 2020

One of the toughest aspects of working in SEO is convincing clients that what you’re doing will pay off. Choosing to optimize for long-tail keywords can be a tough fight to win, with some clients not immediately understanding why we’d opt to target lower volume keywords. While it might seem totally counterproductive to optimize for… Read More

Emil Kristensen
August 27th, 2020

Do you consider reporting a chore? Do you frantically scramble to pull all your data together at the end of the month? And does your reporting ultimately lead to more questions than answers? If you answered ‘yes’ to any of the above, then this is the episode of ‘Adventures in Local Marketing’ for you. Dana… Read More

Kristian Bannister
August 20th, 2020

Google My Business Product Expert, Steady Demand’s Ben Fisher, explains what Google My Business’ factual attributes are, how to set them, and gives an overview of the latest attributes added to GMB since Covid-19 measures were put in place.  What are GMB factual attributes?  When Covid-19 struck, everyone was surprised by the shutdown. Most people… Read More

Ben Fisher
August 18th, 2020

We are in a voice search revolution — or at least that’s what the internet would have you believe.  Nearly 40% of all internet users in the US and a third of its total population (111.8 million people) are users of voice search. And studies suggest its popularity is only going to continue to grow,… Read More

Lidia Hovhan
August 14th, 2020

Advance Your Agency is a BrightLocal series designed to equip you with the skills, knowledge, and advice necessary to take your agency operations to the next level. So, you’ve just landed your first proper local SEO client. How do you ensure that you provide them with sufficient value in the first six months?  Showing the… Read More

Stephanie Newton
August 13th, 2020