Looking to branch into an entirely new market with a different regional culture, and maybe even a new language? Contributor Shane Barker provides his considerations for localizing your content for more conversions. If you want to expand
Do you still need to use ‘near me’ to optimize your website for local search? Contributor William Munir looks at how the use of this phrase has evolved over time and how search engines use it to
Need to find out how to rank in local search? Wanting to boost rankings in the local pack? Here contributor Kyle Goodchild takes you through the three core pillars of local search: relevance, prominence, and proximity. Ranking
You’ll no doubt have noticed, whether from reading the news or experiencing its effects yourself, that on August 1st, Google released what it’s called a ‘broad core algorithm’ update. This is the same way it referred to
Nobody likes to get a bad online review. As a business owner or employee, when you see a negative review about your business, your first reaction might be to take the reviewer’s comment and low-star rating as
Getting involved in your local community brings with it lots of potential to boost your business’ local SEO. Contributor Matthew Murray explains how your link profile, local rankings, sales opportunities, and personal profile can be supercharged by
Mobile landing page optimization is more important than ever for local businesses. With Google’s mobile-first index rolling out far and wide, contributor Lee Dobson shares his top tips for mobile optimization, and tells us what to prioritize to
In a sly adjustment to their Webmaster Central Blog post about using page speed for mobile search ranking, Google have just revealed that the Speed Update, first announced in January of this year, is rolling out for
Back at Pubcon in 2016, Google’s Gary Illyes announced the search engine’s plans to switch to a mobile-first index, which would prioritize websites in rankings based on suitability for use on mobile devices whether the results are
