Growing your online visibility via a local business directory listing (also known as citation building) is integral to your local marketing strategy.
Using business directory listings—like the ones below—will help to increase search rankings, build trust and authority with search engines, and give potential customers a greater chance of finding you online.
There’s a wealth of free business directory lists out there (many of which we’ve published ourselves), but we’re confident that this list of the top 50 is the very best place to start if you’re looking for free citations in the USA.
Not in the USA? Check out the top free international citation sites!
How do I get my business listed?
We’ve included links to each US business directory so you can go straight to it, create an account, and build your free US business listing. This usually takes around 15-20 mins to do per site.
Not enough time to take it on?
On average, local businesses in the top 10 Google local search results have 81 citations—to create this many you would be looking to spend over 20 hours manually building them.
If you don’t have this time to spare, then you can let BrightLocal take care of your citation building instead.
We build citations for 1,000s of businesses every year, our expert team will build and fix your listings on top business listings directories—quickly, accurately, and cost-effectively.
Top 50 Free Business Listing Directories for the USA
The following free local US business directories have been selected based on Domain Authority (DA) gathered in June 2021.
|Google My Business||100|
|LinkedIn Company Directory||99|
|Better Business Bureau||91|
|A Greater Town||49|
If you need further clarification of what an online directory or local business directory is, here’s a quick explanation:
A business directory is a website that indexes businesses based on their industry niche, location or category, similar to the Yellow Pages. Within the list, you’ll have the business Name, Address, and Phone number (known as NAP), along with a link back to the business website.
Submitting your business to local business listings directories with consistent information helps search engines such as Google identify your business, and helps increase organic rankings in Search Engine Results Pages (SERPs).
Consistent NAP provides a trust signal to Google, whilst the backlink to the business’s homepage benefits SEO. If business directories rank above your website in SERPs, then it makes sense to be listed in those directories too.
Now that you’re clear on the importance of adding local businesses listings to online directories, don’t postpone it—work through the table and begin the process today.