Local business reviews are more important than ever, with 86% of consumers reading reviews for local businesses. We wanted to understand more about the growth of the leading ‘local’ review sites –  Google, Facebook, Yelp, TripAdvisor, and Foursquare – so we delved into our extensive review tracking data to find out: Which ‘local’ review site has seen the […]

Rosie Murphy
January 17th, 2018

Working as a local SEO freelancer can feel a world apart from life in an agency, with different pay, services, and priorities affecting every part of the working day. Following our recent Local Search Industry Survey, we wanted to highlight the differences and similarities beween these two sides of the local SEO industry – and […]

Rosie Murphy
January 10th, 2018

Welcome to the Best Local SEO Blogs of 2018 List Local SEO professionals are a busy bunch, and staying on top of the latest trends and changes in the industry’s many local SEO blogs can feel like a little like a full-time job. Our industry excels in providing intelligent, high-quality content from real experts – […]

Rosie Murphy
January 8th, 2018

Welcome to the Local Search Industry Survey The sixth annual Local Search Industry Survey explores how business practices, pricing, services, attitudes, and growth expectations are changing in the local SEO industry. The research aims to provide a better understanding of the trends and changes that shape the local search marketing industry. We hope the results […]

Rosie Murphy
December 21st, 2017

Welcome to BrightLocal’s 2017 Local Consumer Review Survey You can read about customer reviews in the 2018 report here. Since the introduction of the Local Consumer Review Survey in 2010, we’ve seen significant shifts in the ways that consumers seek out and use online reviews when choosing a local business. More people are looking for […]

Rosie Murphy
December 2nd, 2017

Small Google algorithm updates occur virtually every day, with Google tweaking its magic formula continually without warning. While this does make it difficult for SEO professionals to get bored, a major algorithm update can bring with it a whole host of worries for those who actually have to then implement the changes. While plenty has […]

Rosie Murphy
November 21st, 2017

To celebrate All Hallows’ Eve, we asked some of our customers to anonymously share their most terrifying SEO stories. We all know that search can be a scary place, where a bump in the night can have haunting effects on businesses rankings. From creepy clients to ghoulish Google, spooky searches to black cat techniques, we’ve […]

Rosie Murphy
October 31st, 2017

Welcome to the Research Findings of the Annual BrightLocal Local Consumer Review Survey 2016 This survey explores how consumers read and use online reviews.  The information contained in this survey helps businesses and digital marketing agencies qualify the value of consumer reviews and how reviews impact consumers’ opinions and actions when searching for local businesses. The […]

Rosie Murphy
November 7th, 2016