Are you one of the many marketers, agency professionals, or multi-location business owners managing Google Business Profiles (GBP) but feeling stuck in the basics? You’ve set up the profiles, but you know there’s a whole level of advanced strategy and management you’re missing.
If you’re ready to move beyond the entry-level tips and truly master the platform to protect your listings and scale your success, then our new course, Google Business Profile: Eligibility, Verification, Support, and Suspensions, is for you.
This course, created in collaboration with Google Business Profile Diamond Product Expert Stefan Somborac, is designed to transform you from a competent user into an advanced GBP strategist. You can take the full program or use it as a quick-reference resource to dip in and out of when facing a specific issue.
Stefan cuts straight to the key elements—from eligibility and verification to support tools and avoiding suspensions—allowing you to find the information you need to resolve challenges efficiently and keep your profiles compliant.
Enrol now: Advanced Google Business Profile Course
What you’ll learn
- Setting up a robust profile: Deep dive into Google’s eligibility and guidelines. Learn how to build profiles that are less likely to be suspended and understand the process for getting them reinstated when necessary.
- Communicating with GBP support: Learn the tools and best practices for contacting the Business Profile support team to resolve tough issues like suspensions, verification problems, and fake reviews.
- Mastering business groups: Gain a deeper understanding of business groups and how to use them to easily and efficiently manage a large number of listings and control user access for multi-location businesses or agencies.
- Unlocking Business Profile attributes: Learn how to maximize the value of the often-ignored attributes section to enhance your profile’s visibility and better showcase specific business offerings.
- Bulk management with spreadsheets: Master the process of using spreadsheet uploads to update profiles in bulk. Learn the shortcuts for efficiency and, critically, the pitfalls to avoid to prevent breaking your listings.
When you’re done, you can take a final exam to earn a certificate for your hard work, perfect for showing off your new skills on social media!
Here’s Stefan with a quick overview:
Who is this course for?
While there’s valuable insight for any small business owner or marketer looking to move past the fundamentals, this course is specifically targeted towards those who manage multiple listings and navigate complex GBP scenarios:
- Agency marketers: Streamline client management, troubleshoot complex issues, and solidify your reputation as a GBP expert.
- In-house marketers for multi-location organizations: Learn how to efficiently manage a high volume of profiles without risking suspensions or inconsistency.
- Freelance contractors: Equip yourself with the advanced knowledge to take on larger, more complicated clients and projects.
How can I join?
Anyone can access this course, whether or not you’re a BrightLocal customer. You can also be among the first to find out when new courses drop by enrolling for free. Here’s how:
If you’re a BrightLocal customer, you can access the Academy via your BrightLocal account. Log in, click the question mark icon at the bottom of the screen, then ‘Webinars and training’, followed by ‘BrightLocal Academy’.
You must create a free BrightLocal Academy account before enrolling in the ‘Google Business Profile: Eligibility, Verification, Support, and Suspensions’ course.
If you’re not a BrightLocal customer, you can join BrightLocal Academy for free and follow the steps above to enroll in the course.
Want to know more about BrightLocal Academy?
Check out the official BrightLocal Academy FAQs here:
What is BrightLocal Academy, how does it work, and how can I enroll?
What courses does BrightLocal Academy offer, and how long do they take?
If you have any questions of your own, feel free to get in touch with us. We hope you find this fresh new course useful, and we can’t wait to hear how it’s helped you improve your local SEO skills.
