The local SEO industry is always changing, and in a year of huge global shifts that have had significant impacts on many local businesses, this rate of change seems to ...
Every year, the Local Consumer Review Survey explores the ways in which local business customers use online reviews to choose, trust, and understand businesses offering services in their area. Since ...
In this Local Search Clinic, Myles Anderson was joined by Schema App’s Founder Martha van Berkel to answer your questions on schema markup. This week, we received 25 in-depth questions ...
Managing online reviews effectively is crucial for any local business aiming to impress both Google and its customers. However, sometimes you may need a little help in keeping up with ...
Update – In late May, Google’s Danny Sullivan responded to Joy Hawkins confirming that the early May local flux was based on a bug, rather than a local algorithm update. ...
Ranking in local search is becoming more difficult every day. The Google local algorithm is constantly updating to ensure that search results best match the intent behind a user’s query. ...
In 2020, Google My Business optimization is one of the key skills a local marketer needs. But, while we know how important an optimized Google business listing is, we were ...
Covid-19 has undoubtedly disrupted the local landscape – shuttering many businesses worldwide, and changing ways of working for those staying open. We wanted to find out the challenges our users ...
Welcome to the latest Local Search Industry Survey – an annual look into the business practices, pricing, salary, and services offered by local marketers. The survey looks at the attitudes ...
Over the last decade, online reviews have been becoming an ever-more-common part of consumers’ purchasing decisions. But, with customer reviews now being a huge part of online search results, a ...
Google Analytics is undoubtedly one of the most useful tools out there to understand your digital performance, no matter your website’s size. It allows users to track their website visitors, ...
[Update: November 28th, 2019] After Local RankFlux initially tracked higher than usual ranking fluctuations at the beginning of November, new theories have emerged as the local search community tries to ...