Just when you’re getting to grips with one area of local marketing, another conundrum comes along. Is it something you’ve done wrong, or because of something you haven’t done at ...
Small businesses are often described as the ‘backbone of the US economy’, major sources of local employment, and vital parts of local communities. Yet it’s the US small business economy that faces many challenges that can mean the difference between staying open and folding. This research aims to highlight key areas of marketing where owners are struggling, and provide clear recommendations to help you recognize opportunities for smarter, long-term marketing strategies.
Local SEO for Good is back! September 3-4. 16 Speakers. 12 Sessions. 2 Days of Incredible Insights! Register now for FREE.
In today’s digital-first world, your local business listings are more than just an online address book entry; they are powerful tools for visibility, customer engagement, and ultimately, growth. But what ...
Thanks to AI, the world of online search is changing fast. With large language models (LLMs) like ChatGPT, Gemini, and Perplexity becoming more common, how businesses get found online is ...
As ever, a huge part of ensuring your business’s success is making sure that you’re appearing before your customers at the right time and in the right place. In an ...
Taking ownership of your Google Business Profile is one of the best things you can do to ensure visibility for your local business in Google Search and Maps. As a ...
If you’re optimizing local SEO for plumbers, electricians, mobile mechanics, or any business that serves customers at their location, then this course is for you. Service-area businesses (SABs) face unique ...
Don't wait for the snow to fall to think about holiday sales. Join us for a proactive planning session and make the 2025 holiday season your most profitable yet.
It can be easy to take some tips too literally—such as cramming ‘near me’ terminology into your web copy. One question that our Customer Service and Local SEO Services teams are most commonly asked is: “Should I optimize my website for ‘near me’ terms?”.
Building a local business website should feel exciting, not intimidating. Yet many owners freeze at the thought of domain names, hosting plans, and SEO jargon. This guide strips away the ...
This article is from our Agency Growth Handbook—a collection of guides created to help local SEO agencies grow and succeed. It is chapter eight of ‘Part 3: Retention & Growth’. Running ...
Effective local SEO is a nuanced endeavor. I’m Myriam Jessier, and with over 15 years in search marketing, co-founding Neurospicy Agency and PRAGM, and a childhood spent in Hawai’i (pronounced ...