Local SEO Insights

Today, we’re pleased to announce the launch of Niche Review Sources for Reputation Manager. Niche Review Sources allows you to monitor and grow reviews on industry-specific websites. You’ll now have access to 47 Niche Review Sources across 14 industries. These include Expedia, RateMDs, Lawyers.com, and many more. Rather than putting every source into your Reputation… Read More

Kristian Bannister
October 7th, 2019

For a while now, local businesses have been able to push average star ratings from reviews about their businesses to their organic SERP results using review schema markup on their websites, but that is all set to change. Google have announced via their webmasters blog that they will will no longer display these star ratings… Read More

Jamie Pitman
September 17th, 2019

In a move that will excite service-level businesses wanting more traction from their Google My Business efforts, Google is rolling out frankly massive ‘Get a Quote’ buttons for relevant businesses which have messaging turned on in the Google My Business app. These buttons appear on Knowledge Panel results for branded searches, so your customers will… Read More

Jamie Pitman
July 25th, 2019

In a blog on June 20th, Google My Business announced a number of exciting initiatives that we believe will help local businesses maximize the impact of their listings. The blog, ‘Helping businesses capture their identity with Google My Business‘, identifies a number of new features to Google My Business. While GMB is busy releasing updates… Read More

Rosie Murphy
June 21st, 2019

Google is always testing new things in Google My Business. Here, contributor Claire Carlile shows us an example which proves that GMB Posts are worth investing in for almost every type of local business. Back In the Day In my Brighton SEO deck from this April, I waxed lyrical about how we were all having… Read More

Claire Carlile
June 20th, 2019

In 2018, Acxiom was acquired by publicly-traded advertising company IPG. In order to comply with the California Consumer Privacy Act (CCPA) which comes into effect on January 1st, 2020, Acxiom will be shuttering its directory and local search operations, including its data aggregator functions. (N.b. If you’re asking ‘what’s a data aggregator?’ we’ve got you… Read More

Vicky Chandler
June 12th, 2019

We’re fast approaching the midpoint of the year, and at BrightLocal we’re showing no signs of slowing down. Today we’re pleased to announce another new improvement to our Reputation Manager product. This marks the third—yes, third!—feature release for Reputation Manager in 2019. Introducing Link Mode Link Mode builds on the success of Kiosk Mode, a… Read More

Kristian Bannister
May 17th, 2019

There are all sorts of links, URLs, and IDs associated with Business Profiles on Google, each of which is used to direct people to Google Maps, the Knowledge Panel, and beyond. But if you want to get to them, it’s not as simple as copying a URL from Google, as these can change based on… Read More

Jamie Pitman
May 10th, 2019

We’re incredibly proud of the significant updates we’ve made to the BrightLocal brand, so I thought I’d share with you, dear reader, the story of how we got here. Before we begin, you’ll want to know why it was time for a brand refresh. Take a look below at how the BrightLocal brand has changed… Read More

Jamie Pitman
April 26th, 2019

Ten years ago, Ed Eliot and I founded the first iteration of BrightLocal, a local search agency helping local businesses grow through the effective use of search marketing. Fast-forward to today and, while BrightLocal has changed from an agency to a technology company, the aim is the same as it always was: to help deliver… Read More

Myles Anderson
April 9th, 2019