Local SEO Insights

This week SEOs web-wide were shaken, as Google’s public search liaison Danny Sullivan announced a big change to featured snippets. Not sure if you’ve been tipped off yet @rustybrick but big changes recently to featured snippets. If you own the featured snippet, you only get that one listing and your ‘normal organic’ ranking is pushed… Read More

Stephanie Newton
January 23rd, 2020

With the new year comes a brand new way to monitor local search and organic rankings within BrightLocal’s Local Search Rank Checker. Historically, we’ve combined organic and Local Pack rankings into a single display, but after plenty of consultation with customers, we’ve decided to provide the option to have these two types of rankings displayed… Read More

Jamie Pitman
January 6th, 2020

When Myles Anderson and Ed Eliot first met, they couldn’t possibly have envisaged that 10 years later they’d be heading up a 150-person strong, global operation. The yet-to-be-realized entrepreneurs began their decade-long partnership at a national radio station, before buying a directory. Thus began their first foray into the world of local search marketing.  After… Read More

Stephanie Newton
January 3rd, 2020

With the decade having drawn to a close, here at BrightLocal we’re preparing to don our flapper gear and sashay our way into the Roaring Twenties 2.0 in style. To celebrate the end of a very eventful year — the year in which that Google My Business survey, BERT, and of course, the Bedlam Update,… Read More

Stephanie Newton
January 2nd, 2020

‘Twas the night before Christmas; all was calm, all was Bright(Local), *insert more Christmas cheesiness here*. In all seriousness, it’s been a pretty big year for us here at BrightLocal — in fact, it’s been a pretty big year worldwide, but that’s a conversation for another time. As the year, and the decade too, draws… Read More

Stephanie Newton
December 20th, 2019

This month we’re celebrating a huge milestone for BrightLocal: 10 years of making local marketing simple! So please allow us a little time to take stock of the last decade and cast an eye over how far we’ve come. For a start: look how much the UK team has grown over the years! We’re particularly… Read More

Jamie Pitman
December 13th, 2019

Since November 3, when our local algorithm monitoring tool Local RankFlux alerted subscribers of high volatility in the local pack, the local search community has been abuzz with theories circulating as to what could be causing the major drops and increases in rankings. On Monday, December 2, Google confirmed it had rolled out an update… Read More

Stephanie Newton
December 4th, 2019

Today, we’re proud to announce a major update to Reputation Manager with the release of Review Inbox. What is Review Inbox? Review Inbox makes multi-location reputation management simpler. Now you can see every customer review, for every location you manage in BrightLocal, from the comfort of a single feed.  With Review Inbox you can: See… Read More

Kristian Bannister
November 27th, 2019

How much time do you spend setting up marketing reports for a client or for your business? A couple of hours? A whole day? Well, in BrightLocal you can now do it in under five minutes! That’s because we’ve just made a major upgrade to our Report Creation Wizard. At BrightLocal, we’ve always been dedicated… Read More

Kristian Bannister
November 22nd, 2019

Google very recently announced the rollout of a significant update to how it handles search queries, called BERT, but how will this affect local search and local businesses? Do you suddenly need to switch up your local search strategy? While it’s still very early days, here’s a primer for BERT and some guidance on what… Read More

Jamie Pitman
October 28th, 2019