Yelp is one of the biggest and most popular online business directories. It’s a fantastic place for all kinds of local businesses to advertise themselves for free, and for users ...
While seemingly a straightforward concept, there’s much more to local citations than first meets the eye. Essential for business discovery, local search visibility, and consumer awareness, these little nuggets of ...
A question I sometimes hear from business owners goes something like this: “Do we really need call tracking? It seems like an extra expense we can do without?” This provides ...
Optimizing the website of a single-location brick-and-mortar business for the local search results can be a challenge—but it’s significantly more complicated when doing so for a business with hundreds or ...
Imagine the scenario. You’re a dog owner and your good boy needs treatos. You check the pet store’s Google Business Profile (formerly known as Google My Business) listing, which says ...
Instagram is a fantastic place for brands to promote themselves and to connect with new and existing customers. Although many local and small business owners know that Instagram is a ...
In February 2021, Google updated the guidelines for Google Business Profile (formerly known as Google My Business) to include information about co-working spaces. While there’s a lot of information spread ...
This is an edited excerpt of the ‘Elements to Audit and Why’ lesson from Amanda Jordan’s free ‘How to Perform Local SEO Audits for Multi-location Businesses’ course in BrightLocal Academy. ...
The creation and management of local citations, often with a local citation service, is foundational to a comprehensive local SEO strategy. If you’re a business owner who isn’t currently harnessing ...
26% of adults in the US live with a disability—but less than 1% of the top million website homepages meet the most widely used accessibility standards. That’s a lot of ...
As a business owner, you’ll already know just how powerful a positive reputation is. Perception of your business will have a strong influence over whether a potential customer makes a ...
Angi, formerly known as Angie’s List, is a home-services review website that connects consumers in the US with local businesses and tradespeople. For more than 25 years, this popular online ...