Learn Local SEO

Kick-start your Local SEO efforts with our educational pieces
How To Spot Fake Reviews Hub Header Teaser

How to Spot Fake Reviews

by Mike Hawkes

Are you confident that you know how to spot a fake Google review? Or certain that you know just how to identify a fake 5-star review from a mile away? ...

October 27th, 2022
10 min read
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How to Optimize the Local Customer Buying Journey

by Alex Birkett

​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​Local searchers buy from businesses that not only have the best products and services but also, provide a great buying experience. According to the State of the Connected Customer report ...

August 9th, 2022
6 min read
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Why E-A-T Inspires Local Content Creation

by Melissa Popp

We’ve all educated ourselves on Expertise, Authoritativeness, and Trustworthiness (E-A-T). We’ve all debated whether it’s a ranking factor or if it’s not. And we’ve all struggled to determine whether a ...

May 26th, 2022
8 min read