Local SEO Research

All of BrightLocal's respected and widely-cited research in one place
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Local Business Discovery & Trust Report 2023

by Sammy Paget

Citations may be a top local ranking factor but, let's face it, the word probably doesn't mean a whole lot to your actual customers. What crucial business information do consumers care about? And what are the consequences for local businesses when it's wrong? This is the Local Business Discovery & Trust Report 2023.

October 11th, 2023
15 min read
Free Video Course - Google Analytics 4: Essentials for Local SEO

Embark on a journey to unravel the mysteries of Google Analytics 4, with expert trainer Dana DiTomaso as your guide. Dive into the essentials, demystify complex analytics concepts, and learn to harness GA4's power for local success.

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Local Search Industry Survey 2023

by Sammy Paget

The Local Search Industry Survey 2023 is here—the only long-standing report annually benchmarking the local SEO industry. We delve into everything from industry salaries and the top local SEO services offered to expectations for generative AI and confidence levels moving into 2024.

August 17th, 2023
15 min read
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Local Consumer Review Survey 2023

by Sammy Paget

The Local Consumer Review Survey 2024 is coming in February! Would you believe that BrightLocal has been exploring the relationship between consumers, online reviews, and local businesses for almost 13 ...

February 7th, 2023
20 min read