In February 2021, Google updated the guidelines for Google Business Profile (formerly known as Google My Business) to include information about co-working spaces. While there’s a lot of information spread ...
This is an edited excerpt of the ‘Elements to Audit and Why’ lesson from Amanda Jordan’s free ‘How to Perform Local SEO Audits for Multi-location Businesses’ course in BrightLocal Academy. ...
by Alix Coe
The creation and management of local citations, often with a local citation service, is foundational to a comprehensive local SEO strategy. If you’re a business owner who isn’t currently harnessing ...
by Irwin Hau
26% of adults in the US live with a disability—but less than 1% of the top million website homepages meet the most widely used accessibility standards. That’s a lot of ...
by Alix Coe
As a business owner, you’ll already know just how powerful a positive reputation is. Perception of your business will have a strong influence over whether a potential customer makes a ...
by Rada Daktina
Angi, formerly known as Angie’s List, is a home-services review website that connects consumers in the US with local businesses and tradespeople. For more than 25 years, this popular online ...
by Alix Coe
Over the last decade, it’s become increasingly important for local business owners to establish and grow their online presence. This is largely because building brand awareness online can quickly boost ...
by Mark Crowe
Hola. Ciao. Bonjour. 你好. Xin chào. Hello. No matter which American state you reside in, you’re likely to hear any one of these greetings as part of the 300+ other ...
by Brian Barwig
Managing Google Business Profiles (formerly known as Google My Business) for a company with multiple locations can feel much more complicated than managing single-location listings. Fortunately, Google continues to add ...
by Rada Daktina
Since its inception in 2004, Zillow has become one of the best-known names in online Real Estate. In 2020, more than 245 million users visited their website each month—making Zillow ...
by Mark Crowe
There’s no way to sugarcoat it. Whether you love them or live in fear of them, reviews matter. Online reviews have many benefits. They’re an important indicator of your overall ...
Despite business listings (also known as citations) decreasing in their ranking importance, reaching customers in the right places—and ensuring that they’re presented with accurate information—is still essential for any local ...