Making Reviews & Reputation Work for Local Businesses
Making Reviews & Reputation Work for Local Businesses

Making Reviews & Reputation Work for Local Businesses

On Wednesday April 29th we will be joined by three industry experts to discuss how to make Reviews & Reputation Work for Local Businesses. Online reviews affect the visibility of a local business, it's potential to stand out from any competitors, and of course to convert customers. Management of a business's online reputation an essential part of any local SEO strategy. In this InsideLocal webinar we'll discuss why reviews are so critical, and ask our expert panel to provide some great tips &

by Ross Marchant

Google Mobile Friendly Update Released Today
Google Mobile Friendly Update Released Today

Google Mobile Friendly Update Released Today

Today is the day that Google unleashes its Mobile-friendly search algorithm. From today, mobile results will begin to exclusively display search results that include sites which are classified as 'Mobile friendly' - however a full rollout which could take a number of weeks, means that we may not see the full impact just yet. Mobilegeddon is upon us First announced in February, Google has said that this algorithm change will affect mobile searches worldwide, and in all languages, having a significant impact

by Ross Marchant

Find NAP issues for Top Citation Sites Canada
Find NAP issues for Top Citation Sites Canada

Feature Update – Citation NAP audit available for Canada

We've updated an exciting new feature for CitationTracker customers in Canada. Extended NAP Audit to Canada In January we released NAP audit data for USA Citation reports, and followed this up in March by making it available to customers in the UK and Australia. We've now finalized the roll-out of this feature by making it available to customers in Canada. With CitationTracker, you can not only identify Active & Potential citations, but it now audits the Name, Address & Phone Number data (NAP) on the

by Ross Marchant

How Focused are SEOs on Getting Clients to be Mobile-Friendly?
How Focused are SEOs on Getting Clients to be Mobile-Friendly?

How Focused are SEOs on Getting Clients to be Mobile-Friendly?

From April 21st, Google will be using 'mobile friendly' signals as a ranking factor in mobile SERPs. Making the announcement early has given everyone at least some opportunity to prepare, but are SEOs doing just that? In a poll we ran last week, we wanted to find out how the upcoming update is affecting SEO agencies & consultants, and whether achieving 'mobile-friendliness' has taken on extra priority for themselves & their clients. We asked our visitors one simple question: 'Are

by Ross Marchant

Social Strategies That Really Generate New Customers
Social Strategies That Really Generate New Customers

Social Strategies that Really Generate New Customers

On Wednesday April 22nd we were joined by three industry experts to discuss effective social strategies that genuinely drive new customers. It was the first InsideLocal webinar in the current series that looked closely at social media, and we took particular interest in how small & local businesses can make social work for them, and how a well planned strategy can drive new business. Watch Webinar Recording: Expert Panelists: Dana DiTomaso Dana is a Partner at Kick Point, based in downtown Edmonton. Having

by Ross Marchant

Top Citation Sites for 100 US Cities
Top Citation Sites for 100 US Cities

Local Citation Sites for Top 100 USA Cities

The clean-up & building of local citations is an essential task for a business which wants to rank well in local search. In the Expert Citation Survey 2015, the majority of experts agreed that accurate citations are critical to local ranking, and finding quality citation sites is of the utmost importance. It's easy to find out which citations have the highest authority - here's 1 of several good posts which lists out high authority citations. But authority isn't everything. Local & Industry relevance

by Ross Marchant

Which SEO tasks are most commonly outsourced?
Which SEO tasks are most commonly outsourced?

Which SEO tasks are most commonly outsourced?

Citation cleanup & citation building are the tasks most commonly outsourced by Local SEOs. In a new feature at BrightLocal, we are running weekly site polls to gather insights into how agencies and consultants tackle and think about local search practices. Last week we put the simple question to our users; 'Which SEO tasks do you outsource?' We compiled results from 190 BrightLocal users over the last week. All individual responses are anonymous, but our typical users are SEO agencies and consultants

by Ross Marchant

NAP audit roll-out & statuses added to Citation reports
NAP audit roll-out & statuses added to Citation reports

Feature Update – NAP audit roll-out & statuses added to Citation reports

We have released a number of new features into CitationTracker. Extended NAP Audit to UK & Australia In January we released NAP audit data for USA reports and now we've added this functionality for customers in the UK & Australia. We're also very close to releasing it for our friends in Canada - so hang in there! As well as identifying Active & Potential citations, CitationTracker now audits the Name, Address & Phone Number data (NAP) on the most important citation sites.  

by Ross Marchant

Expert Citation Survey 2015
Expert Citation Survey 2015

Expert Citation Survey 2015

Welcome to the latest update of the Expert Citation Survey. This survey aims to dig deep into the world of local search citations, and we’ve enlisted the help of 22 local search experts to provide their insights and opinions on the importance, the effectiveness and the relevance of local search citations in 2015. This is the second time we have run the survey which was first published in September 2013, and we have compared the results where necessary to see how perceptions

by Myles Anderson