WORLD PIGEON BW
WORLD PIGEON COLOUR

Pigeon Update Rolled Out Beyond USA?

Is Google Pigeon being rolled out to Canada, UK and beyond? The Google Pigeon update first launched in July 2014 for US English results, but up until now it has yet to affect search results outside of the USA. During a number of tests over last 24hrs we have noticed significant volatility in Maps results in the UK, Canada & Australia. It appears that the maps radius has tightened for local searches - which is a key marker of the

by Ross Marchant

Tool Update - Change to way we track Google Maps results in USA
Tool Update - Change to way we track Google Maps results in USA

Tool Update – Change to way we track Google Maps results in USA

Since the release of Google Pigeon in the US, there has been a high degree of volatility in Google local / maps results. Part of this is that Old' Google Maps has not benefited from the changes bought about Pigeon and so the results ordering is different to what is displayed in 'New' Google Maps. The significance of these changes by Google required us to make a very considered change to the way we track Maps results in the USA. Tracking Maps through new local interface In

by Ross Marchant

Best Local Search Blogs of 2014
Best Local Search Blogs of 2014

Best Local Search Blogs of 2014

This time last year we ran a vote to find out the most popular local search blogs of 2013. Rather than create a popularity contest we wanted to help curate an essential bookmark / reading list, to help keep on top of the constant changes in the industry! As you can see from the results, Mike Blumenthal's popular blog came out on top with 17% of the votes, and rounding up the top 3 were Phil Rozek’s 'Localvisibilitysystem', followed by

by Ross Marchant

State of Local Search in 2015
State of Local Search in 2015

InsideLocal Webinar: State of Local Search in 2015

On January 14th, 2015 we are joined by 3 local search experts to discuss the State of Local Search. As we  start the New Year, it's the perfect time to look closely at the past, the present & the future of the local SEO industry. 2014 brought some major changes to the industry, so we'll look back on the last 12 months with interest, and also consider what we can expect in the months ahead. We are joined by 3 well-known experts to

by Ross Marchant

InsideLocal Webinar: Troubleshooting Local Ranking Issues
InsideLocal Webinar: Troubleshooting Local Ranking Issues

InsideLocal Webinar: Troubleshooting Local Ranking Issues

On December 10th, 2014 we were joined by 3 local search experts to troubleshoot Local ranking issues. You can watch the full 70 minute webinar below. Also, look out for more InsideLocal webinars coming up in 2015. Enjoy! Watch Webinar Recording Expert Panelists: Mary Bowling Mary  is a partner at Local U & has been teaching Local Search since 2006. Recognized as an industry expert, Mary frequently speaks at conferences like Search Marketing Expo and Online Marketing Summit. With an entrepreneurial background, Mary always

by Ross Marchant

InsideLocal Webinar: Advanced Google+ Optimization
InsideLocal Webinar: Advanced Google+ Optimization

InsideLocal Webinar: Advanced Google+ Optimization

Advanced Google+ Optimization Tips On December 3rd, 2014 we were joined by 4 local search experts to discuss advanced optimization tips for Google+ Local. It proved to be one of the most popular InsideLocal webinars yet, with our attendees clearly thirsty for expert knowledge on category & landing page selection, behaviour signals & creative methods for boosting conversion. You can watch the full 60 minute webinar below. And please do also look out for more InsideLocal webinars coming up in 2014/2015.

by Ross Marchant

InsideLocal Webinar: Local Ranking Factors Discussed
InsideLocal Webinar: Local Ranking Factors Discussed

InsideLocal Webinar: Local Ranking Factors Discussed

Local Search Ranking Factors Discussed On November 19th, 2014 we were joined by 3 local search experts to debate the most important factors that influence local search results. 2014 has been a big year for local search; in previous months we've seen some major updates & changes. Not only have we been introduced to Google My Business, but also the Google Pigeon Update. And with so many big changes, it can be tough to know which local search tactics are

by Ross Marchant

Discussing the Impact of Pigeon Update
Discussing the Impact of Pigeon Update

InsideLocal Webinar: Discussing the Impact of Pigeon Update

Discussing the Impact of Pigeon Update On November 12th, 2014 we were joined by 3 of the brightest brains in Local Search to review & debate the impact of the Pigeon update. Launched in July 2014, the Pigeon update aimed to provide more accurate local search results that are tied closer to traditional organic search ranking signals and more tightly geo-targeted around the searcher's location. The impact has been widespread and varied - with some businesses and whole industries negatively affected.

by Ross Marchant

insidelocal webinars
insidelocal webinars

InsideLocal is back! Grab Your Free Place Now!

Last month we announced that the InsideLocal expert webinar series was making a long-awaited return - and we can now reveal the finalized schedule for the first 8 webinars. About InsideLocal: Expert Webinar Series BrightLocal & the Local Search Forum have again teamed up to deliver an exciting series of local search focused webinars. The ‘InsideLocal’ webinar series is focused on exploring the most important, topical & exciting areas of local search. Webinar schedule In September we asked for your input so

by Ross Marchant