Alternative Citation Strategies Debated
Alternative Citation Strategies Debated

InsideLocal Webinar: Alternative Citation Strategies Debated

On Wednesday March 11th we'll resume the InsideLocal expert webinar series by looking at Alternative Citation Strategies. Citations may be just a mention of your business on the web but they remain a vital component of any local search strategy. In the Local Search Ranking Factors 2014, citations accounted for 15.5% of the total local factors that determine how well your business will rank. In this webinar we will not only discuss the process of building new & cleaning up existing citations, but

by Ross Marchant

White Label Email Reporting
White Label Email Reporting

Improved White Label Email Reporting

We are excited to announce a major update to our White Label email service*. The new and improved White Label emails feature means that you can send emails direct to clients completely free from any BrightLocal branding and with your logo and customized text included. Send clients customized report emails Your clients can receive emails branded with your own logo, colors & a custom email signature. Emails are sent from our unbranded External URL service

by Ross Marchant

More InsideLocal Webinars Scheduled for 2015
More InsideLocal Webinars Scheduled for 2015

7 More InsideLocal Webinars in 2015

We're excited to announce 7 more FREE InsideLocal webinars coming your way in 2015. We hosted 8 advanced & insightful webinars between November 2014 – February 2015, and we can now confirm the dates, topics & panelists for the next run which takes us through to July 2015. We have new 7 topics & over 18 awesome panelists joining us to share their unique tips & experiences. Once again we've teamed up with the Local Search Forum to present & promote this series webinars. So a big thank you

by Ross Marchant

Advanced Keyword Strategies for Local Search
Advanced Keyword Strategies for Local Search

InsideLocal Webinar: Advanced Keyword Strategies for Local Search

On February 25th we discussed Advanced Keyword Strategies for Local Search in another InsideLocal webinar. With an open forum for discussion, we invited our expert panel to share their advanced tactics & strategies. Watch Webinar Recording: Expert Panelists: Dev Basu Dev Basu is the President & CEO of Powered by Search; an internet marketing agency specializing in SEO, Local Search, and Paid Search for Fortune 1000 and Small and Medium sized businesses. Powered by Search is only one of two Canadian companies selected

by Ross Marchant

How different SMBs use internet marketing
How different SMBs use internet marketing

Which SMB Sectors Spend More Online & Get Best Returns

In January we published the results of the BrightLocal SMB Internet Marketing Survey 2014. With the results of the survey we can gain a better understanding of the attitudes & usage of internet & mobile marketing by small & medium sized businesses (SMBs). In this follow-up analysis, we take a closer look at the data & compare responses from SMBs in different Industries. In total 736 SMBs took part in the survey, and by grouping them into Industry sectors we can gain a better understanding of

by Ross Marchant

Powerful Content Creation Ideas for Local Businesses
Powerful Content Creation Ideas for Local Businesses

InsideLocal Webinar: Powerful Content Creation Ideas for Local Businesses

On February 12th we hosted another InsideLocal webinar with 4 local SEO experts to discuss Powerful Content Creation Ideas for Local Businesses. The InsideLocal expert webinar series returned with a focus on content, specifically for local or multi-location businesses. It's no secret that content is important for local search - but how should local businesses leverage it for success? Watch Webinar Recording: Expert Panelists: Don Campbell Don is President of Expand2Web, a company that offers tools & training to help small businesses

by Ross Marchant

How does company size affect internet marketing activity?
How does company size affect internet marketing activity?

How does company size affect internet marketing activity?

In January we published the results of the BrightLocal SMB Internet Marketing Survey 2014. With the results of the survey we wanted to gain a better understanding of the attitudes & usage of internet & mobile marketing by small & medium sized businesses (SMBs). With this follow-up, we want to take a closer look at the data & compare responses based on the size of the SMBs that took part. We know that 736 SMBs took part in the survey, and

by Ross Marchant

InsideLocal Webinar: Best Practices for Local Onsite Optimization
InsideLocal Webinar: Best Practices for Local Onsite Optimization

InsideLocal Webinar: Best Practices for Local Onsite Optimization

On January 28th we were joined by 4 expert panelists to discuss the best practices for local onsite optimization. In the current InsideLocal series, we have already looked closely at the Pigeon update, local search ranking factors, Google+ Local & general troubleshooting issues - but now we turned our attention towards onsite factors, which are equally as important to get right for local search. In this webinar we were lucky enough to be joined by 4 local SEO experts who gave us

by Ross Marchant

Best Local Search Blogs of 2014
Best Local Search Blogs of 2014

Best Local Search Blogs of 2014 – The Results

In December we launched a poll to find the most popular Local Search blogs of 2014. In an update to the 2013 vote, we wanted to come up with an essential bookmark / reading list to help stay on top of the latest industry news & updates for the year ahead. We provided a list of 38 local search blogs in total & invited readers to let us know if we had missed any important others. The shortlist included blogs

by Ross Marchant