The importance of the authentic voice in marketing has grown significantly in the past few years, with influencers of all shapes and sizes sharing authentic messaging with their legions of ...
Google just announced a feature that should come as no surprise to anyone who wondered how they would fill the void left by Google+. In an announcement on their blog ...
If you’re working with enterprise businesses with a huge number of locations, you’ll no doubt understand the importance of localized content to ensure your site shows up in local searches. ...
Google recently launched Insights specifically for the performance of Google My Business Posts, but how accurate are they? Before you start weeping about poor Post performance, take a look at ...
Do you still need to use ‘near me’ to optimize your website for local search? Contributor William Munir looks at how the use of this phrase has evolved over time ...
UPDATE: BrightLocal’s Reputation Manager now offers you the ability to reply directly to Facebook Recommendations from within the platform! Although earlier this year Facebook was testing a new 10-point review ...
We’re excited to announce a milestone for our Lead Generation Widget: to date, 5,000 new leads have been generated using the tool! Since launching this powerful and customizable new way ...
Getting involved in your local community brings with it lots of potential to boost your business’s local SEO. Contributor Matthew Murray explains how your link profile, local rankings, sales opportunities, ...
Google has been collecting information about what users think about businesses for a very long time, and now you can see these ‘Subjective Attributes’ in your GMB Insights. Contributor Ben ...
Back at Pubcon in 2016, Google’s Gary Illyes announced the search engine’s plans to switch to a mobile-first index, which would prioritize websites in rankings based on suitability for use ...
Sick of seeing spammy Google My Business listings from your competitors in the local 3-pack? You’re not alone. With just three results available in the local pack, it’s even more ...
As first reported by Mike Blumenthal last Thursday, Google have confirmed that anonymous Google reviews have been removed from public view, stating: “We do not allow anonymous reviews today and ...