Learn Local SEO

Kick-start your Local SEO efforts with our educational pieces
Free Video Course: How to Perform Local SEO Audits for Multi-location Businesses
Across ten interactive video lessons, multi-location SEO expert Amanda Jordan will help you develop local SEO audits for clients faster, and with the insights they really want to see.

What Are Local Citations?

by Alix Coe

The creation and management of local citations is foundational to a comprehensive local SEO strategy. If you’re a business owner who isn’t currently harnessing the power of citations, then you’ll ...

November 17th, 2021
5 min read

What Are Google Business Reviews?

by Alix Coe

As a business owner, you’ll already know just how powerful a positive reputation is. Perception of your business will have a strong influence over whether a potential customer makes a ...

November 12th, 2021
7 min read

How to Add or Claim an Angi Listing

by Rada Daktina

Angi, formerly known as Angie’s List, is a home-services review website that connects consumers in the US with local businesses and tradespeople. For more than 25 years, this popular online ...

November 4th, 2021
2 min read

What is the Google Local Pack?

by Alix Coe

Over the last decade, it’s become increasingly important for local business owners to establish and grow their online presence. This is largely because building brand awareness online can quickly boost ...

October 28th, 2021
4 min read

How to Add a Zillow Listing

by Rada Daktina

Since its inception in 2004, Zillow has become one of the best-known names in online Real Estate. In 2020, more than 245 million users visited their website each month—making Zillow ...

October 15th, 2021
3 min read

How to Embed Reviews on a Website

by Mark Crowe

Anyone who reads the BrightLocal blog knows that online reviews are vital to the success of a local business. Hopefully you’ve done what we’ve suggested—overcome your fear of asking for ...

October 11th, 2021
4 min read

Best Local Landing Pages: A How-to Guide

by Carrie Hill

When we talk about local SEO, “traffic + prospect/lead/customer experience + conversions” make up the trifecta of what it takes to run a successful local website. These three items feed ...

September 29th, 2021
10 min read